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Forward 2016, Day 1: Why Content Marketing ? Brand Storytelling

Content Standard

At Forward 2016 , Skyword’s annual storytelling conference, brands from across the country came together yesterday to celebrate the fusion of marketing and storytelling. ” On the other hand, storytelling conveys meaning through a sequence of events that reveals a character’s true self.

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Makings Of A Modern Creative Director

Bluetext

Bluetext asked our own Creative Director, Jason Siegel, how the role has evolved in recent years, especially with the introduction of next-age AI technology within creative fields. I would make decisions like this because when you are known as a creative powerhouse and fashion is a creative art, medium in the end.

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Is Your Blog a Golden Egg?

Content Marketing Institute

Describe the “person” speaking – gender, age, job title, and personality traits. Bernadette Jiwa’s blog about brand storytelling, The Story of Telling , is a perfect example. Or look at Design Clever , an utterly word-free blog composed of carefully curated imagery that graphic designers have grown to love. Sophisticated?

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How to Apply Youtility to Internal Communication

Convince & Convert

Communicating in the Age of Information Overload. Internal Communication can learn from this by placing “you-seful” content in multiple places, ensuring that the message fits the medium. Find out what informal communication channels exist in your organization and who curates them —those are the employees you want to get to know.

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MarTech: Top 100 Influencers and Brands

Onalytica B2B

In this digital age, there is a huge demand for marketing technology to provide marketers with the tools they need to succeed. It’s an amazing field, combining the strengths of engineers, storytellers, artists, and data scientists to forge the future of customer experience. Advertising Age. TOPIC ANALYSIS. Alexander Rosen.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

So far we’ve covered content promotion , interactive storytelling , and episodic content creation. So as the ecosystem of platforms available to marketers expands, this piece will serve as a roundup of what you need to know about solutions from Instagram, Snapchat, Medium, Pinterest, and Periscope/Meerkat. billion by 2017.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

So far we’ve covered content promotion , interactive storytelling , and episodic content creation. So as the ecosystem of platforms available to marketers expands, this piece will serve as a roundup of what you need to know about solutions from Instagram, Snapchat, Medium, Pinterest, and Periscope/Meerkat. billion by 2017.