SocialPilot

JANUARY 14, 2024

LinkedIn Demographics Statistics LinkedIn has more than 875 million people hailing from 200 countries. It boasts of affluent demographics with 65 million decision-makers and 10 million C-level executives. of the LinkedIn user base is aged between 25-34. The population of LinkedIn is more than 850 million from 200 countries.

Statistics 77

Statistics Linkedin User-Generated Content CTR 77

RebelMouse

JUNE 2, 2023

Audience & Demographics This page in our LookerStudio helps you understand your audience better, on their demographics, gender, age, geolocation, which day has the highest consumption, and as well as the device breakdown. We can see metrics such as Search Impressions, Search Clicks, CTR, and Avg.Position (Rank).

Advertising Mediums 52

Advertising Mediums Loyalty Comparison CTR 52

Optinmonster

DECEMBER 28, 2023

230 million users Proton Mail: 50 million users Next, let’s break down the data by age group. Global Usage of Email by User Age Group 15-24: 90% 25-44: 93.6% Worldwide Social Media Usage by Age Group 13-19: 12.7% Unlike email users, the age gap and their usage preferences are pretty wide for social media followers.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Liveintent

JANUARY 22, 2021

According to LiveIntent data, health and wellness email ads actually perform better among audiences aged 40 and above. This demographic drove a 2x higher clickthrough rate (CTR) and 3x higher conversion rate than their younger counterparts. They see a 25% higher CTR and 5% higher conversion rate than the average advertiser.

Advertisements 62

Advertisements Advertising CTR Peer-to-peer 62

Liveintent

DECEMBER 18, 2019

LiveIntent found that clickthrough rates (CTR) for email ads is 3x higher on phones than on desktops. Keep the demographics of email audiences in mind. Age also reveals a difference in engagement: Email users aged 55–64 and 65+ drive 2x more clicks and conversions than other age groups.

Ads 103

Ads Mobile Advertising Brand Identity Branding 103

ClearVoice

JUNE 17, 2021

That’s why it’s vital to keep up with the demographic and usage data for the platforms you use in your digital content strategy. Growth rates, advertising reach, click-through rates (CTRs), and usage trends for each platform, both over time and in current data snapshots, can make a big difference in your marketing and paid ad campaigns.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Anyword

SEPTEMBER 2, 2021

Anyword also supplies a demographic histogram that details its Predictive Performance Score according to age and gender. In fact, Anyword’s continuous optimization solution increased on-page CTR by 27% for one of its beta users. . And That’s Not All. Anyone Can Take it for a Spin.

Marketing AI 98

Marketing AI Product Generation Effectiveness 98

Anyword

SEPTEMBER 2, 2021

Anyword also supplies a demographic histogram that details its Predictive Performance Score according to age and gender. In fact, Anyword’s continuous optimization solution increased on-page CTR by 27% for one of its beta users. And That’s Not All. Anyone Can Take it for a Spin.

Marketing AI 98

Marketing AI Product Generation Effectiveness 98

Unbounce

NOVEMBER 21, 2021

While general email blasts have an average 3% click-through rate (CTR), lead nurturing emails have an average 8% CTR. Email marketing uses the same types of audience segmentation as landing page marketing, including: Demographic segmentation : Segmenting based on attributes like age and gender.

Email Marketing 127

Email Marketing Sales Qualified Leads Lead Ranking Generation 127

SalesGrape

NOVEMBER 3, 2023

Understanding the Power of Social Media Lead Generation: Unleashing the Potential In today’s digital age, social media has become an integral part of our lives. Platforms like Facebook and LinkedIn offer advanced targeting options based on demographics, interests, behaviors, and more.

Lead Generation 52

Lead Generation Social Media Generation Media 52

Outgrow

DECEMBER 30, 2020

These parameters can vary on the basis of demographics, tastes, and preferences. Demographic. Another way you can improve your lead segmentation through interactive content would be through demographic segmentation. This will also allow you to be informed of the top trends of every demographic. Behavioural.

Segmentation 52

Segmentation Lead Scoring Lead Ranking Outgrow 52

Binary Demand

JUNE 12, 2023

Segmentation and Targeting: B2B email marketing segmentation is done from your email list based on relevant criteria such as demographics, interests, purchase history, or engagement level. Some common segmentation criteria include: Demographic information : Segmenting is based on age, gender, location, or job title.

Email Marketing 98

Email Marketing B2B Marketing Conversion B2B 98

Binary Demand

JUNE 12, 2023

Segmentation and Targeting: B2B email marketing segmentation is done from your email list based on relevant criteria such as demographics, interests, purchase history, or engagement level. Some common segmentation criteria include: Demographic information : Segmenting is based on age, gender, location, or job title.

Email Marketing 98

Email Marketing B2B Marketing Conversion B2B 98

Huptech Web

JANUARY 13, 2023

Average Click-Through Rate (CTR) Across All Industries. The average CTR across all industries for Google Ads is 18%. Ads in the First Position Have Higher CTR. Ads in the first position on the first page of Google have an average CTR of 7.11%. Let us have a look at some of the crucial Google advertising statistics.

Paid Content 52

Paid Content Statistics Advertisements Advertising 52

Anyword

MAY 16, 2022

Here, we dive into different content verticals and which CTAs are the top performers for those areas based on the average CTR of ads. Here, we see again that “Shop Today” takes the top spot for the best CTA based on average CTR. And because of this, it’s important to cater your messaging to your specific goals, audiences, and needs.

Copywriting 98

Copywriting Landing Pages Urgency Marketing CTR 98

Outgrow

DECEMBER 17, 2020

So, we dug deeper to check if the industry-wide CTR figures were holding up. Surprisingly, the average click-through-rate (CTR) remained steady or improved in some cases. The overall CTR average settled at 1.02% and industries like beauty (26%) and fashion (12.3%) saw an increase in CTR. in the pre-pandemic period.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Outbrain

MARCH 28, 2022

Cookies have long been used to identify when a consumer looked at a specific page or product, and/or to target demographics. Marketers have relied on these data points to serve relevant ads, associating factors like gender and age with a consumer’s potential interest in an offering. This strategy overlooks a critical element: mindset.

CTR 52

CTR Advertising Agencies ROAS Privacy 52

Hubspot

FEBRUARY 20, 2019

Twitter vs Facebook Demographics. To start, let's consider the potential demographic your business could reach on each platform. By comparison, Facebook undoubtedly reaches a wider demographic, with nearly 70% of U.S. 65% of people ages 50 and up use Facebook. The total number of U.S. adults who use Twitter is 24%.

Twitter 78

Twitter Facebook Business Paid Search Agency 78

Sprout Social

SEPTEMBER 13, 2022

Identify your followers’ growth rate, their demographics and activity in the Followers section. Gives you information about your followers’ demographics. Define your target audience based on gender, age, locations and interests. Dig into the demographics of people who have seen your video. TikTok ad library.

Budget Programs 123

Budget Programs Video Marketing Tools Marketing & Strategy 123

Anyword

JUNE 8, 2022

70% of listicles tested in a headlines analysis had an increase in CTR when switching from a non-listicle to a listicle headline. In one case, switching to a listicle headline resulted in an 8X higher CTR. Here, looking at a dataset of nearly 200K ads, we present the top four emotions based on their average CTR. Sound fantastic?

Top of Funnel 52

Top of Funnel Copywriting CTR Lead Scoring 52

The Lead Agency

APRIL 14, 2024

When researching for this article, I instinctively began to write that the majority of users were still under 25 years of age. more than the younger demographic. TikTok users by age So it’s official. But shockingly, to me and most likely you, too, 25-44-year-olds now account for 44.3% of the users on TikTok , 2.6%

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Anyword

APRIL 20, 2022

Anyword’s AI Copywriting Platform uses millions of data points from previous ads to not only create new copy, but also analyze copy for audience and demographic insights. For example, Anyword’s historic data shows the following insights: Ads for ages 18-24 have an average CTR of 5%.

Marketing AI 52

Marketing AI Lead Ranking Copywriting Marketing Management 52

Sana Commerce

AUGUST 2, 2023

Here are key factors to consider when creating buyer personas: Core demographics : this includes average age range, gender, income, etc. A high CTR indicates that your content aligns well with user search intent, making your pages more appealing to potential B2B customers.

SEO 52

SEO Lead Scoring Lead Ranking Sales Qualified Leads 52

Hubspot

MAY 23, 2019

The standard CTR for this network is still under 0.5%. However, layering demographic qualifiers, device targeting, and other affinities is necessary to create a focused pool of users. Choose the right demographics and locations. Google lets you customize several demographics when targeting for a display campaign.

Display 77

Display Google Marketing Analytics Tools Paid Search Agency 77

Metadata

JULY 21, 2022

From which promotions yield the greatest engagement to the demographics of your social media audience, you can use these insights to further refine your organic social strategy. Unique audience: Twitter has different demographics than many other popular platforms. High click-through rates (CTR) : With a CTR of.88%

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

seo.co

MARCH 9, 2021

Demographics. YouTube provides detailed breakdowns of your viewers’ locations, ages, genders, and languages even. If there’s a mouse in a house in Timbuktu watching your videos, the demographics portion of YouTube analytics will let you know. This is a big one. Or, the reverse. What kind of image would they click on?

Youtube 59

Youtube Analytics Click Rate Demographics 59

Huptech Web

SEPTEMBER 23, 2022

Use Demographic Targeting To Reach The Right Audience. Optimization of a PPC campaign revolves around targeting relevant keywords for bids, increasing click-through rates (CTR) while minimizing costs, improving conversion rates, and maximizing returns on investment (ROI). Use Demographic Targeting To Reach The Right Audience.

Paid Content 52

Paid Content PPC Paid Search Agency Optimization 52

Digilant

MAY 7, 2019

CPG brands can now target consumers based on age, income, interests, mobile-usage and many more specific tactics. Specifically, we targeted consumer based on a variety of demographics including Millennial Moms who: Shopped at Trader Joe’s, Whole Foods, Kroger or Costco. Discovered nuances between Millennial mom and male consumers.

Case Studies 55

Case Studies Case Study Studies Advertising Agencies 55

Outbrain

JULY 12, 2018

In other verticals , we’ve seen higher CTR on mobile devices, reflecting an overall trend towards mobile as the preferred platform. This may be a demographic reflection – consumers searching for back to school items are not millennials or Gen Zers, who are more likely than older consumers to browse and purchase via mobile.

CTR 35

CTR Mobile Advertising Keywords Demographics 35

Martech Advisor

SEPTEMBER 23, 2019

The demographics are broad. You want to stay wide with your targeting settings, using general profile settings for gender and age. Look at impressions against click-thru-rate (CTR). If your CTR is super low, maybe you’re a little too broad, and a refinement by income or geography will dial it in.

Display 58

Display Paid Search Agency Marketing AI Tactics 58

Porch Group Media

NOVEMBER 10, 2022

89.45% of Americans over the age of 15 use email. Ninety percent of users aged 15 to 24 use email, as do 93.6% of those aged 25 to 44. At age 45 to 64, usage drops back to 90% (still by far the vast majority of U.S. The highest email usage by age group is within the 25-44 range with 93.6%.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Hubspot

MAY 25, 2016

Demographic Targeting: You can target based on education, employment, household, and lifestyle details. Categories include location, gender, age, language, education, ethnic affinity, generation, household composition, life events, politics, relationship status, parental status, and work. Clickthrough Rate (CTR). Make It Visual.

Paid Content 73

Paid Content Cost Per Click Social Media Top of Funnel 73

Sprout Social

APRIL 10, 2017

Study Your Facebook Demographics. Demographics are key to any marketing strategy and on social media, it’s no different. Additionally, understanding the latest demographics is important as this network’s audience fluctuates through the years. But for 2017, let’s take a look at last year’s core demographics: Age & Gender.

Facebook 111

Facebook Marketing Strategy Marketing & Strategy Planning 111

Digilant

MAY 7, 2019

CPG brands can now target consumers based on age, income, interests, mobile-usage and many more specific tactics. Specifically, we targeted consumer based on a variety of demographics including Millennial Moms who: Shopped at Trader Joe’s, Whole Foods, Kroger or Costco. Discovered nuances between Millennial mom and male consumers.

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Digilant

MAY 7, 2019

CPG brands can now target consumers based on age, income, interests, mobile-usage and many more specific tactics. Specifically, we targeted consumer based on a variety of demographics including Millennial Moms who: Shopped at Trader Joe’s, Whole Foods, Kroger or Costco. Discovered nuances between Millennial mom and male consumers.

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Hubspot

DECEMBER 22, 2020

But if click-through rate (CTR) and engagement is low — even if it ranks on page one — you've now spent your time and budget running circles in an SEO hamster wheel. And, by the way, CTR is an indirect SEO ranking factor. Another key benefit of PPC is testing ads against various demographics and interests. Household income.

PPC 101

PPC Work Management SEO Top of Funnel 101

Bannerflow

APRIL 16, 2020

Based on a consumer’s individual characteristics such as name, demographics, behaviour, and unique identifiers, you can tailor your advertising to these parameters. In an age where online advertising is everywhere, it’s unlikely your display ads without some form of personalisation are going to get noticed.

Display 98

Display Marketing Analytics Tools Advertisements Advertising 98