Content Marketing Institute

JANUARY 11, 2019

You send a well-designed email with a meaningful subject line, follow all the best practices, and somebody still clicks on unsubscribe — the worst nightmare for any email marketer. While you cannot have a zero unsubscribe rate, you can mitigate your unsubscribes. A good unsubscribe rate is less than 0.5% (0.2%

Ad Frequency 97

Ad Frequency Click Rate Churn Rate Sales Qualified Leads 97

Valasys

MARCH 24, 2023

These parameters help you understand how well your campaigns are performing, what needs to be worked upon, and what is the progress! They also help you analyze the campaign’s effectiveness. By tracking these metrics, you can identify which campaigns, channels, and tactics are generating the most leads and driving the most revenue.

Lead Management 52

Lead Management Work Management Marketing Management Sales Qualified Leads 52

Hubspot

SEPTEMBER 1, 2016

Email's relevance and impact for nonprofit organizations continues to grow. According to the M+R Benchmark 2016 report , email lists for nonprofits grew by an average of 14% in 2015, outpacing their average churn rate of 11.4%. Subscribers are growing, but they're engaging with emails less? Bad, aged information.

Tips 47

Tips Marketing & Strategy Churn Rate Trigger Marketing 47

Single Grain

DECEMBER 22, 2020

Email marketing, when done efficiently, can boost your engagement rates, conversion rates, and help build a loyal customer base. On average, the software industry has an email open rate of 21.29% and a click-through rate of 2.45%. 12 Best Email Marketing Tips to Maximize SaaS ROI. 1) Set Clear Goals.

Email Marketing 105

Email Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 105

Rev

JANUARY 18, 2023

” In today’s digital age, buyers are more informed and less reliant on salespeople for information. A demand gen campaign helps to build brand awareness to drive qualified leads to your business and build a steady pipeline of sales opportunities. Why would I need to focus on demand gen?”

Demand Generation Agencies 78

Demand Generation Agencies Demand Generation Ideal Customer Profiles Lead Ranking 78

Single Grain

NOVEMBER 16, 2023

Collect Demographic Information: Acquire relevant demographic details pertaining to your target audience, such as age, location, job title, industry and company size. Content Types and Frequency : Analyze the types of content your competitors are creating. This information is crucial for tailoring your content to meet specific needs.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Optinmonster

NOVEMBER 9, 2023

Among the many email marketing metrics available to check the effectiveness of your email marketing campaigns , the one that stands out in particular is email click-through rate (CTR). If you want to learn how to improve CTR and understand what email click-through rate is, this blog is for you.

Click Rate 92

Click Rate Email Marketing CTR Opt-out 92