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Marketing to Gen Z: What Everyone Over the Age of 30 Ought to Know

Hubspot

A recent study from Google found that teenagers want brands to be "a representation of their values, their expectations of themselves and their peers.”. A recent study from Google found that teenagers want brands to be "a representation of their values, their expectations of themselves and their peers.”. I admit it.

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Creating Your Pharma Social Media Marketing Strategy

EMagine B2B Blog

Connect with industry professionals and peers. With over a billion users on mobile alone, YouTube reaches more 18-49-year-olds than any broadcast or CABLE TV network. A recent study showed that 80% of B2B leads come from LinkedIn and 94% of B2B marketers use LinkedIn for content distribution. Attract the media.

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Three Unexpected Gen Z Trends Defining Tomorrow’s Digital Content

Martech Advisor

To understand the evolving perspectives across generations, Cognizant commissioned a research study in the United States, spanning Gen Z (15-22), Gen Y or Millennials (ages 23-41) and Gen X (42-53). Like all generations, no two are alike. Gen Z is no exception. Learn More: Adapt Your Personas to the Emotional Moment.

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Squirrels, long working hours, and social technologies

Biznology

Just take a look at your email inbox, your Facebook wall, your cable TV directory, and the volume of your digital photo or audio collection. Sometimes it’s hard to believe that the first PC I owned, 20 years ago, had a puny 40 MB hard drive. Is there any way out of this mess? There is very little re-use of that initial effort.

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Amazing YouTube statistics for B2B Marketers

Valasys

The statistics related to YouTube Usage Demographics & Age of the Users: YouTube continues to grow every year. YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. Video marketing will continue to grow in 2020 & so will be the use of YouTube. YouTube Usage Statistics.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

What do only 48% of searches result in? What do 91% of B2B marketers do, but only 36% do well? (No, No, not that.) What do 73% of reporters say press releases should contain? Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months.

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Sales Pipeline Radio, Episode 172: Q&A with Jerry Brooner @jerrybrooner

Heinz Marketing

How exactly does a guy who studied economics and started his career as an investment banker at Smith Barney, take the next move as basically a telephone salesperson and move into a career in sales? By Matt Heinz, President of Heinz Marketing. Pacific you can find the transcription and recording here on the blog every Monday morning.