Remove aging broadcast medium
article thumbnail

3 Digital Marketing Trends to Watch for in 2023

Navigate the Channel

Enhanced Customer Experiences In the digital age, customer experience is a critical differentiator for businesses. Video has become the preferred medium for communication, information sharing, and entertainment in the digital age. AI plays a pivotal role in enhancing these experiences.

article thumbnail

How to Get Listeners to Push Play on Your Podcast [Examples From Boss Brands]

Content Marketing Institute

Though podcasting certainly isn’t a new medium, it has come into its own as a content platform over the last few years. Adoption is surging among younger adult audiences: Forty-four percent of consumers age 18 to 34 consume at least one podcast a month. It creates a connection that other mediums can’t make.”. Click To Tweet.

Examples 110
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Engage Employees with Internal Communications Videos

Vidyard

You would think we’d be living in a golden age of internal communications. Easily broadcast town halls or standups to include the whole team, no matter where they’re located. After all, today’s companies have more ways of communicating with their employees than ever before, from email newsletters to live meetings to Slack.

article thumbnail

6 Influencers, 8 Blogs, and 10 Books on Video Marketing You’d Be Cray Cray Not to Follow

Vidyard

Video’s a ‘rising’ medium. We’ve even listed our favorite medium for following their thoughts on the topic. With a background in video production, James uses his expertise on driving traffic, attracting more leads, and making more sales using the power of video as a medium and YouTube as a channel.

article thumbnail

Pressure

Content Standard

Whether developing an advertising campaign for the web or creating a new commercial for broadcast TV, brands are quick to use any channel available to put their product and message in front of the biggest audience possible. TV quickly became the leading advertising medium in the United States with ad spend growing from $12.3

article thumbnail

How Millennials in the Workplace Are Revolutionizing Marketing

Content Standard

This age-based discrepancy on marketing tactics isn’t all that surprising. According to a report from Magisto , Millennials at small- to medium-sized businesses are far outpacing their baby boomer counterparts when it comes to embracing digital content strategy. Where older marketers tread lightly, Millennials dive right in.

article thumbnail

Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

Whether developing an advertising campaign for the web or creating a new commercial for broadcast TV, brands are quick to use any channel available to put their product and message in front of the biggest audience possible. TV quickly became the leading advertising medium in the United States with ad spend growing from $12.3