4 Ways to Get Started with Personalization
SEPTEMBER 25, 2016
We are in the age of the customer, meaning they have more buying power than ever before. Without the proper technology in place, like CRM and marketing automation, it becomes almost impossible to segment and personalize your marketing in an effective and efficient way. First, you need a CRM system to help you collect, organize, and manage this data. 4 Ways to Get Started with Personalization.