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Marketing + Technology + Management – Hype = MarTech

chiefmartech

I’ll begin the morning of October 3 with results for our study on Marketing Organizations in the Age of Martech , as well as lessons learned from The Stackies: Org Edition awards program (more on that in a bit). Hear an entertaining recap of the evolution John led of “Mad Men” into performance and ROI-driven marketers.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

“70% of social media users between the ages of 18-34 regularly use Facebook more than other sites such as MySpace, Twitter, and Classmates.com,&# and women use Facebook more than men. And ‘give and get’ widgets are more engaging than traditional banner ads, but no more likely to produce an intent to purchase.&#.