20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

SERP Snippet Optimization Tool. How we use it : This tool gives our SEO team an opportunity to see how a page will appear in SERPs before hitting “publish.” Digg Reader is a news aggregation service operated by Digg. It’s a simple yet powerful RSS and feed reader available for web, Android and iPhone users. As online marketers, we are required to understand all corners of the internet and continually expand our knowledge of the industry.

25 Google Search Statistics to Bookmark ASAP

Hubspot

These changes reduce bounce rates and increase page rank on Google SERPs. This RSS feed aggregator allows you to follow your favorite brands and see their most recent content in once place. In many ways, marketing is a game of trend watching. The marketer who’s best at spotting and using trends earns their business market share, brand recognition, and ultimately, revenue. But how do you search for trends? And where do you start?

How to Drive Traffic with Content Amplification

Hubspot

For example, search engines use pay-per-click (PPC) advertising , which means bidding on keywords to earn a placement at the top of search engine results pages (SERPs). You can also use this tool to aggregate the social networks of partners and customers. You'd do this by uploading content campaigns via RSS feed, and the tool then combs the web for relevant content to place your content at the bottom.