25 Google Search Statistics to Bookmark ASAP

Hubspot

These changes reduce bounce rates and increase page rank on Google SERPs. This RSS feed aggregator allows you to follow your favorite brands and see their most recent content in once place. And you can filter by country or recency for a more relevant feed. In many ways, marketing is a game of trend watching. The marketer who’s best at spotting and using trends earns their business market share, brand recognition, and ultimately, revenue. But how do you search for trends?

How to Research, Monitor, and Optimize for Questions

Moz

Just to reinforce the latter point, Google is going a bit insane with understanding and featuring questions in SERPs. People Also Ask" boxes present more SERPs real estate which we may want to dominate for maximum organic search visibility. Google / Bing SERPs Search results give us lots of cues beyond People Also Ask boxes, provided you use smart tools to analyze them. It aggregates results from all kinds of discussion boards, including Quora and Amazon Q&A.