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25 Google Search Statistics to Bookmark ASAP

Hubspot

79% of keywords and 47% of keywords in positions 1-20 rank differently on mobile and desktop. These changes reduce bounce rates and increase page rank on Google SERPs. This RSS feed aggregator allows you to follow your favorite brands and see their most recent content in once place. source: Moz ). In 2017, 50.3%

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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

SERP Snippet Optimization Tool. How we use it : This tool gives our SEO team an opportunity to see how a page will appear in SERPs before hitting “publish.” The document is broken into 14 categories including SEO Analysis, Domain, Links, Keyword, Social Media, Developer and Data Sources, to name a few. What is it?

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How to Drive Traffic with Content Amplification

Hubspot

For example, search engines use pay-per-click (PPC) advertising , which means bidding on keywords to earn a placement at the top of search engine results pages (SERPs). Using hashtags that are industry keywords helps audiences discover your brand. Product pages and blog posts are excellent content for PPC ads.