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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

But the premium editions excel with a complimentary custom domain, branded links, bulk link shortening, link redirects, QR codes and a UTM builder. . The comprehensive data and analytics provide performance metrics like link history, demographics, device type tracking and mobile-deep link reporting in the sleek dashboard.

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7 Things to Know Before You Run an App Install Ad Campaign

Hubspot

The explosive growth in mobile usage -- specifically in app usage -- has created an ultra competitive marketplace. Before mobile took our lives by storm, tracking and measuring digital marketing campaigns was easy -- we just used cookies. Today’s mobile measurement largely runs on a last-click attribution model. A whopping 1.4

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The Real Impact of Mobile-First Indexing & The Importance of Fraggles

Moz

Though many believe deep in their hearts that "Content is King," the reality is that Mobile-First Indexing enables a new kind of search result. For two years, Google honed and changed their messaging about Mobile-First Indexing, mostly de-emphasizing the risk that good, well-optimized, Responsive-Design sites would face.

SERP 50