Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 99

Twitter Traffic Ad Building Tips 99

Marketing Insider Group

SEPTEMBER 25, 2023

Content aggregation is one powerful solution that many are using to earn more traffic and leads. It works like this: A content aggregator funnels content into a content aggregation platform, then uses algorithms to decide where it should be distributed on other websites around the web. What Is Content Aggregation, Anyway?

Aggregators 255

Aggregators Work Management Marketing Management Service 255

Marketing Insider Group

AUGUST 28, 2019

For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook. The next step would be to aggregate content already available to the marketing organization and assess where there might be gaps in the existing assets.

Allocation 101

Allocation Content Curation Thought Leadership 101

Launch Marketing

SEPTEMBER 30, 2020

The process of content creation, curation, distribution and tracking can be time-consuming, and with an ever-growing to-do list, how can you manage the process of creating and managing content across multiple platforms? Feedly is a news aggregator application that has emerged as one of the best ways to subscribe to RSS feeds.

Paid Search Agency 127

Paid Search Agency B2B Marketing Tools Content Marketing 127

Convince & Convert

JULY 24, 2019

For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.”

Social Media 153

Social Media Media Marketing & Strategy Television marketing 153

Scoop.it

JUNE 29, 2021

These social feeds are basically curated digital streams that aggregate content from a variety of sources (a.k.a. A website news feed essentially curates content from around the web (based on certain topics, keywords, or URLs) and displays the title and a short excerpt/description of the article.

Marketing Websites 68

Marketing Websites Curation Aggregators Social Media 68

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Convince & Convert

MARCH 8, 2017

For example, a recent study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.”

Television marketing 165

Television marketing Social Media Media Marketing & Strategy 165

Convince & Convert

SEPTEMBER 24, 2013

If you can’t commit to updating your post regularly, you can turn it into living content by adding value through a curation tool that lets you embed content. Note that I’m not suggesting an aggregation tool. to curate SEO tools for small businesses. If you’re using a curation tool, make sure it has good SEO built-in.

Curation 143

Curation Brand Identity Branding Wiki 143

KoMarketing Associates

MARCH 13, 2018

Some examples we’ve had success with: Build a targeted Twitter list and actively network with profiles that are associated with targeted publications, blogs, and websites. Submit blog posts and articles to popular news aggregation and bookmarking sites such as Pocket , Digg , or even Reddit , if applicable.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? That’s why a content curation tool is so important. That’s where content curation comes in. What is content curation? And the best way to do content curation, as a digital marketer, is to use purpose-built content curation tools to help you do it.

Marketing Automation Services 85

Marketing Automation Services Curation Enterprise Management Marketing Automation 85

The Customer

OCTOBER 1, 2021

We used Google Keyword Planner to curate a list of 100 of the biggest global brands according to search volume. Then we scraped each one’s mentions from Twitter and assessed which brands got the most hate. Nissan may seem an unlikely target for the UK’s Twitter army. points out one Twitterer.

Brand Identity 97

Brand Identity Branding Opinions Amazon 97

Hubspot

MAY 30, 2014

Our content curation objectives focus on keeping our broader prospect/customer/partner/pipeline network engaged with value-added content. These best practices are based primarily on what we do at Heinz Marketing, plus what we’ve seen scale well in the curation efforts of our clients and partners.

Curation 28

Curation Practices Effectiveness Best Practices 28

EveryoneSocial

FEBRUARY 22, 2022

Many scientists are active on Linkedin and Twitter, so that’s what the following tips will be based on, but Instagram and Tiktok are quickly becoming popular as well. Industry news sites : Depending on the industry, sites like FiercePharma and ScienceDaily are great aggregators of news. Where can scientists find content to share?

Brand Identity 56

Brand Identity Branding Aggregators Paper 56

Parse.ly

FEBRUARY 16, 2023

He covered how real-time data can help you: Understand which content resonates with your audience Inform your social media strategy Take advantage of spikes in traffic Curate your homepage with the most engaging stories and content. Using real-time data to curate your homepage Real-time data is also useful for curating an engaging homepage.

Curation 52

Curation Webinar Metrics Tagging Acquisitions 52

B2B Memes

NOVEMBER 20, 2011

So you must point them to it by identifying and aggregating good content from other sites—even from competitive sites. To make your content more personal, you have to empowever every person on your staff and give them a bigger role in deciding what content to create and curate. Treat the readers as your staff.

Personalization 100

Personalization Media Web 2.0 Aggregators 100

PureB2B

AUGUST 21, 2019

For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook. The next step would be to aggregate content already available to the marketing organization and assess where there might be gaps in the existing assets.

Allocation 62

Allocation Content Curation Forrester 62

Convince & Convert

MAY 1, 2014

Positioned as an online “meet & greet” for the new MINI , fans are encouraged to submit questions across Facebook , Twitter , Instagram and Google+. The company regularly features fan photos and curates content across its social media sties related to the lifestyle and personality of its community. twerking) for good measure.

Features 142

Features Video Marketing Campaigns Case Study 142

PureB2B

AUGUST 21, 2019

For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook. The next step would be to aggregate content already available to the marketing organization and assess where there might be gaps in the existing assets.

Allocation 62

Allocation Content Curation Forrester 62

Sprout Social

JUNE 7, 2023

Whether it’s a catchy jingle, a mascot (think: the Gerber baby), exclusive behind-the-scene footage or curated in-store interactions, an immersive brand experience establishes a distinct and memorable identity for your brand. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

Work Management 111

Work Management Marketing AI Brand Identity Branding 111

Parse.ly

AUGUST 22, 2019

Twitter has a third of Instagram’s users, but sends 6x the traffic. . Twitter, on the other hand, is built on the very notion that its users should share ideas and information freely. . Pound for pound, Twitter sends more traffic per user than Instagram, and its influence actually extends off of the platform itself.

Social Media 81

Social Media Traffic Media Privacy 81

Webbiquity

AUGUST 17, 2011

For example as I’m writing this, I see a few great posts right up top: • 3 Questions To Ask About The Qualified Lead You Just Received… • Do B2B Editors Get Twitter? • The evolution of social media power and influence. The intent of the sites is to aggregate and make it easy to find great content.

Social Media 100

Social Media Paid Search Agency Features Social Marketing 100

Sharpspring

DECEMBER 9, 2022

Q&A: aggregate text comments and response videos for questions you’ve asked and answered. If you’d like greater freedom in curating, remixing, and responding to content, stick with the Creator account. Curate and Remix Relevant Posts. Curating content also helps forge new connections and prove your expertise.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Ideal Customer Profiles 52

Convince & Convert

MAY 5, 2012

But to make the case that Pinterest should be a big part of your marketing arsenal because it proportionally sends more traffic to your website than Facebook or Twitter is patently ridiculous. When determining the value of your social media efforts, and certainly when calculating your ROI, you must focus on behavior, not aggregation.

Social Media 143

Social Media Media Click Rate Funnel Advertising 143

Sprout Social

JANUARY 12, 2022

Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. Actively gather and and curate user-generated content. When customers share photos of their photos, experiences or purchases. Blog posts , press mentions and earned media.

Word of Mouth 135

Word of Mouth Paid Content Conversion Work Management 135

Sprout Social

APRIL 27, 2022

When Twitter launched, messages were limited to 140 characters. If you’re working on a platform with a restricted character limit like Twitter, then it makes sense to shorten the URL and use the available characters for your message. View aggregated metrics in the dashboard. Finding a way to shorten URLs became a top priority.

Best Practices 103

Best Practices Deep Linking Enterprise Management Domain 103

Convince & Convert

MAY 10, 2016

Then, along came the new breed of digital landlords like MySpace, Facebook, Twitter, Instagram, Linkedin, Pinterest, and even G+ for a time. The audience aggregation on Facebook (in particular) and other platforms is simply overwhelming. Omni-Social Model #4: Comprehensive and Curated. Omni-Social is the Offset to Paid Social.

Communities 112

Communities Webinar Metrics Lead Ranking Paid Social Agency 112

Hubspot

OCTOBER 14, 2010

There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. Applying Curation to Our Problems. Curation has become a fixture for many successful news blogs on the web today.

Curation 28

Curation Content Aggregators Inbound Marketing 28

Speakr

MAY 31, 2017

On Instagram and Twitter, quality created video wins. Note: All analytics are sourced from internal aggregated data. Instagram is a hotbed for original visual content, but originally created videos aggregate the most engagements by far. Note: All analytics are sourced from internal aggregated data.

Media 45

Media Marketing & Strategy Aggregators Content 45

Martech Advisor

SEPTEMBER 24, 2019

Ad Network: An ad network is an aggregator that collects ad inventory from publishers and sells it to advertisers. Ad Network: Ad networks are typically organizations that aggregate and curate publishers’ ad inventories, sell it to advertisers, and charge a commission. Learn More: What is Advertising Technology (Adtech)?

Ad Exchange 50

Ad Exchange Paid Search Agency Ads Advertising Agencies 50

flux.la

AUGUST 11, 2020

That isn’t only restricted to the well-known platforms like Facebook, Twitter, and Instagram. With a well curated content, you’ll be able to connect better with bigger crowds and build visibility for your business while advancing your goods or services. Relevant: Also read the best content marketing examples here.

Paid Content 52

Paid Content Social Media Media Brand Identity 52

Hubspot

AUGUST 29, 2019

I also recommend (and personally subscribe to) their weekly email subscription, The Skinny , which offers a thoughtfully curated rundown of the latest PR, marketing, and communications news and trends. Three posts to check out: Do Brands Really Need to Be on Twitter? From Media Royalty, Career Advice for PR Pros in the Margins.

PR 75

PR Paid Content Public Relations Paid Search Agency 75

ClearVoice

APRIL 13, 2020

Try to have your username be the same across all your social platforms so individuals can easily find you on Instagram, Facebook, Twitter, and any other platform you are on. Start curating and creating social content. What that means is, start aggregating photos, videos, and other content around your brand and your business.

Marketing & Strategy 111

Marketing & Strategy Ideal Customer Profiles Profiling Aggregators 111

ClearVoice

MAY 22, 2020

It is expected that Twitter, YouTube, Pinterest, and Snapchat will follow. They have aggregated some wonderful curated and created content. According to emarketer, it is forecasted that “[in 2020] 86.8 percent of U.S. marketers will use Facebook for social media marketing and 73.2 percent will use Instagram.”

Ideal Customer Profiles 111

Ideal Customer Profiles Paid Search Agency Profiling Emarketing 111

Writing on the Web

JUNE 11, 2010

This is a topic hub, aggregating blogs posts from a group of 48 best business-to-business marketing blogs. First, let me share how this blog aggregator site works, and why it’s important for you to subscribe and bookmark it… then I’ll tell you some ideas Tony and I discussed. What about you? What d’cha think?

B2B Marketing 100

B2B Marketing Aggregators B2B Paid Search Agency 100

Parse.ly

FEBRUARY 6, 2019

Platforms that look promising (SmartNews, and yes, still Flipboard), platforms that look like they’re slipping (Twitter), and platforms that cannot make up their damn mind (looking at you, Google). You can expect these news aggregators and other referral sources to change anywhere from -14% to +20% monthly. YoY, Twitter is down -17%.

Traffic 108

Traffic Content Facebook Google 108

Convince & Convert

NOVEMBER 3, 2014

This is where listing aggregators, search engine optimization, online inquiry forms, and similar tactics become commonplace. The firm has also created more than one hundred highly curated lists on Foursquare , such as “Best Beer in New York,” “Best Parks in New York City,” and “Best Romantic Restaurants in New York City.”.

Top of Funnel 139

Top of Funnel Digital Marketing Funnels Work Management Marketing Funnels 139