What is programmatic advertising?
Bannerflow
JULY 12, 2019
With the increasing number of digital touchpoints of your average user, your advertising should be keeping up. Is it on a cost-per-thousand (CPM) or cost-per-click (CPC) basis? Typically, DSPs that charge on CPM are more transparent with their cost margins. Multi-channel and format reach. How does your DSP charge you?
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