6 Tips for Turning Big Data into Great Customer Experiences

Buzz Marketing for Technology

Posted in Behavioral Targeting Business Intelligence Conversion Optimization Customer Experience Enterprise 2.0 Create separate initiatives or projects for each of your business goals, such as acquiring new customers, boosting conversion rates, improving customer loyalty or increasing lifetime customer value. Examples of the typical aggregate data you can capitalize on in a big data strategy: Acquisition source. Recency of visits. Conversion rates.

25 Google Search Statistics to Bookmark ASAP


These changes reduce bounce rates and increase page rank on Google SERPs. Branded searches have higher click-through rates on the first half of the first page of Google. The average click-through rate for first position on a Google search query is 19.30% and the click-through rate for second position is almost half at 10.57%. The average click-through rate for first place on desktop is higher than that of mobile, at 31.52% and 24.05% respectively.

Your 3-Step Guide to Creating a Successful Review Acquisition Strategy


Are the aggregate reviews on each platform - positive, neutral or negative? Here's a short list of the details you're looking for: Are aggregate reviews listed in the search results? The largest amount of aggregate reviews listed in the search results? You interview, survey and conversion data to test the effectiveness of this risk reversal. Click through rates begin to climb as the message begins to resonate with clients in the Chicagoland area.