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13 PR Blogs You Should Be Reading This Year

Hubspot

One of my first jobs out of college was working as an entry-level PR associate. If you work in PR, you don't need me to tell you it's a hard field to get started in. We've put together a list of some of our favorite PR blogs (in no particular order) for you to get started. 7 Business Writing Sins PR Pros Commit Regularly.

PR 75
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. What are some examples of word of mouth marketing? Good question!

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The 23 Best Content Ideation Tools

Webbiquity

” — B2B PR Sense Blog. Showcase reviews: Online Marketing Institute, Anders Orsander, Shift Communications, BuzzBlogger, Perception, Katie Lance, B2B PR Sense Blog, Cent Muruganandam, Quick Sprout, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, Express Writers, Social Media Examiner, Robbie Richards.

Tools 100
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The Ultimate Social Media Information Destination: Social Media Informer Launches

Webbiquity

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. The RRS aggregator helps automatically collect the latest data from online content to add to your site. If you are planning to incorporate thought leadership with content curation, then you’re not late.

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6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity

Marketers follow other marketers, PR pros hang with other PR pros, engineers interact with other engineers. Google settled a lawsuit last fall relating to its Google Buzz service. Social media is the new PR. It’s more of a place to interact with peers than to engage prospects. The solution?