Buzz Marketing for Technology

OCTOBER 4, 2008

The Bamboo Project Blog. The Power of Blogging ISNT Just in Reading Them. In a few weeks were going to be looking at blogs in the Work Literacy course. In fact, I have to go on record right now as saying that reading blogs is only a small part of what makes blogs powerful for learning. RANT ALERT! )

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Online Marketing Institute

APRIL 4, 2011

I am going to set up PPC for three senior living communities, all. Pop-out the activity stream to keep a real-time feed of what the SEW community is saying, reading and sharing. The B2B blog team must develop content that resonates with a target audience and is tailored around specific goals.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Hubspot

OCTOBER 10, 2012

You’ve heard so much about inbound marketing and the need to produce content that I’m guessing you’re probably blogging, curating, aggregating, and filtering all manner of content. So why not engage them to do just that? But how do you actually do it? 1) Create a One-Question Testimonial. 2) Host a Video Appreciation Party.

Communities 28

Communities Peer-to-peer Generation Skype 28

EMagine B2B Blog

SEPTEMBER 12, 2018

We see it all the time in marketing — people can be influenced by their peers to adopt certain behaviors on a largely emotional, rather than rational, basis. Most companies leverage aggregated anecdotal information. Worse yet, the messages all seem interchangeable. “We The imagery suffers from the same symptoms. Herd mentality.

Peer-to-peer 42

Peer-to-peer Aggregators Differentiation Creativity 42

Adobe Experience Cloud Blog

JULY 26, 2012

In the last year, we’ve seen a substantial increase in our social media engagement, community contribution, and overall reference activity by our Marketo Champions and customers hoping to reach Champion status. Responds in social media and our customer community regularly. Blogs about experience with Marketo.

Lead Scoring 48

Lead Scoring Lead Ranking B2B Marketing Peer-to-peer 48

ConvertKit

FEBRUARY 12, 2021

From the very first “ electronic bulletin board ” at the Community Memory Project in Berkeley, California to Facebook groups for everything from fans of hit show The Office to aspiring novelists, online communities are everywhere. That’s why Sid Yadav co-founded Circle , an online community platform, in 2019.

Communities 144

Communities Peer-to-peer Cross-Selling Paid Search Agency 144

EMagine B2B Blog

JANUARY 22, 2019

Marketers tend to be influenced by their peers. Most leverage what I call “aggregated anecdotal information” but haven’t actually spoken with their patients. Have you ever wondered why healthcare branding and overall website design is so bland? Why Do Healthcare Websites Look the Same? The Herd Mentality.

Brand Identity 59

Brand Identity Branding Peer-to-peer Differentiation 59

MKT1

SEPTEMBER 28, 2022

Apply for my course, new cohort starting 10/13 If you like MKT1 newsletters, and want to dive deeper on the frameworks and ideas in them with a group of peers (and me), join the upcoming cohort for my course: Building B2B Marketing. Content distribution is tough. It’s a grind.

Distribution 52

Distribution Top of Funnel Work Management Content 52

Buzz Marketing for Technology

JULY 22, 2008

Our professional value really is a function of the extent of, and our ability to integrate, our knowledge, our thinking competencies, and our communication competencies. Reportage is the application of our communication skills to what we know. Dave Pollards environmental philosophy, creative works, business papers and essays.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Was the training inadequate? Was the content badly indexed?

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Was the training inadequate? Was the content badly indexed?

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Content Standard

SEPTEMBER 11, 2017

Marketers have gotten so good at cranking out SEO material that we forget there are people on the other side of our search engine results, and this is potentially damaging for how the Internet community interacts with what we make. Some interactive content to engage my brain, a video that asks me to sit still for a couple minutes, anything.

Interactive Marketing 52

Interactive Marketing Marketing Management Service Planning 52

Convince & Convert

SEPTEMBER 7, 2010

That’s like finding a better way to punch people in the face&# is one of the more memorable examples of his outlook. UNderstandable One of the most commendable aspects of this book is Stratten’s gift for boiling down a marketing principle to its simplest form. UNsettling Stratten has a knack for gaps. A tall order, to be certain.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Adobe Experience Cloud Blog

NOVEMBER 14, 2012

The traditional concept of an ecosystem comes from the field of biology and ecology, describing a community of living and nonliving components such as plants, animals, microbes, air, water and soil all interacting with each other. Ecosystems have the ability to aggregate user feedback. What is an ecosystem? The inverse is also true.

Work Management 48

Work Management Marketing Management Peer-to-peer Marketo 48

Moz

AUGUST 7, 2019

In my current space, Unified Communication as a Service ( UCaaS ), some of the CPCs have nearly doubled since 2017, with many keywords hovering close to $300 per click. Every B2B company is investing in content marketing right now. Because they all want the same thing: Search traffic that leads to website conversions, which leads to money.

Case Studies 49

Case Studies Case Study Paid Search Agency SEO 49

Buzz Marketing for Technology

JUNE 27, 2008

I offered a model of an environment with six channels for: authoring, syndicating information, communication, collaboration and networking, researching, and evaluation. I have discussed similar topics in two posts in my blog as well although a bit chaotic. skip to main | skip to sidebar. eLearning 2.0 Technologies and Concepts.

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

Hubspot

JANUARY 25, 2012

Large companies have found ways to try work around the problem this presents for community managers who are clearly located elsewhere, while local businesses have a unique opportunity that doesn't often present itself in the face of giant corporations. And here are 8 creative ways to begin that cost you nothing but your time!

Social Media 28

Social Media Creativity Tactics Media 28

Sprout Social

AUGUST 14, 2023

Employee advocacy empowers employees to share smart, quality content with their social networks. But, getting there takes more than a well-crafted email encouraging your team to share branded content on their social networks. Employee advocacy tools streamline the process of transforming your employees into brand ambassadors. The result was a 48.6%

Tools 72

Tools Enterprise Management Curation Peer-to-peer 72

Salesforce Marketing Cloud

NOVEMBER 14, 2022

Here, we dig deeper into what our latest (and biggest) product innovations mean for our Trailblazer Community. It still feels like yesterday when we all came together to experience the magic of Dreamforce ’22. We saw so many Trailblazers in person and experienced all the valuable sessions (which are still available on demand !).

Enterprise Management 98

Enterprise Management Ideal Customer Profiles Advertising Agencies Work Management 98

KoMarketing Associates

JULY 24, 2013

As I wrote in a recent column for Search Engine Watch, the content marketing process includes: A Method for Research & Information Aggregation. If you are going to write content for the B2B buyer, the most important element directly related to content is accuracy in execution and communication. A Content Development Repository.

SEO 120

SEO Peer-to-peer Ethics B2B 120

KoMarketing Associates

OCTOBER 31, 2013

Content Marketing Institute Blog. The Content Marketing Institute blog offers B2B content marketers a comprehensive cast of talented authors. Led by Lee Odden , CEO of TopRank Online Marketing, the content marketing section of the TopRank blog has a cache of valuable material for B2B content marketers.

Resources 120

Resources B2B Marketing Peer-to-peer Content Marketing 120

SnapApp

AUGUST 31, 2017

Content from peers over content from companies. Today’s buying committees are diverse; Millennials are already taking their seats among Generation X and Baby Boomers at the buying table, making navigating the already complicated buying environment even harder thanks to their different preferences. . METHODOLOGY. Education over advertising.

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

Convince & Convert

APRIL 29, 2014

But the most alarming stat that is the number of blogs created only to be abandoned in favor of Facebook, Tumblr, Twitter, or the newest shiny toy. If you have an active community on your blog or on one of the social networks, read the comments! The trend toward using the web to grow your business continues. Read the comments.

Top of Funnel 167

Top of Funnel Content Blogger Peer-to-peer 167

SpotMe Blog

OCTOBER 23, 2023

When they register, some HCPs may decide to provide consent for further communications. In the realm of omnichannel, benchmarks such as open rates, CXQ, reach, and impact have become life science industry standards. But when it comes to gauging the effectiveness of HCP event engagement, the benchmarks are less clear-cut.

Advertising Benchmark 52

Advertising Benchmark Activities Conversion Webinar Metrics 52

Buzz Marketing for Technology

JUNE 27, 2008

Most organizations, too, refused to abandon the top-down centralized information model that was already in place, merely institutionalizing it with firewalls, access restrictions, monster centrally-managed one-size-fits-all databases and websites and over-engineered, over-managed collaboration and community-of-practice tools. September 2006.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Moz

MARCH 24, 2021

Birds of a Feather at MozCon are purposeful yet unstructured peer discussion groups organized around topics that matter to today’s digital marketers. With a focus on aggregators and classifieds, Areej will share advice on how to best reduce index bloat for large websites. Cue the tightrope walkers!). Save my spot at MozCon Virtual!

Lead Scoring 74

Lead Scoring Lead Ranking API Case Studies 74

Content Standard

SEPTEMBER 29, 2017

Entitled “ Bitcoin: A Peer-to-Peer Electronic Cash System ,” the paper succinctly, but in specific technical detail, explained a framework for what would months later serve as the first release version of the Bitcoin currency. Imagine for a moment a world in which programmers plot to overthrow the world economy.

Peer-to-peer 65

Peer-to-peer Paper Paid Search Agency Transparency 65

Convince & Convert

JUNE 10, 2012

But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data. But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data. That business model has the sustainability of an ice cream cone in July. with 1,000 or more employees.

CRM 127

CRM Top of Funnel Enterprise Management Work Management 127

Convince & Convert

AUGUST 17, 2012

Read on for insights from Lauren plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 62% of adults use social media for fear of missing out.). Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Find us on iTunes: [link]. Please Support Our Sponsors. Eric : It was really fun.

Enterprise Management 113

Enterprise Management Work Management Marketing Management Communities 113

Buzz Marketing for Technology

JUNE 27, 2008

Long time readers of this blog know that I have already chronicled my success at using LinkedIn for both business development and recruiting. Long time readers of this blog know that I have already chronicled my success at using LinkedIn for both business development and recruiting. I just found a more useful way to search than Google.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Inbox Insight

MARCH 20, 2023

” (01:27) Now, we surveyed 200 senior B2B marketing professionals within the Insights Professionals community. .” ” (01:27) Now, we surveyed 200 senior B2B marketing professionals within the Insights Professionals community. The emergence of AI in B2B demand generation has only facilitated this further.

Demand Generation 59

Demand Generation Demand Generation Agencies Demand Ideal Customer Profiles 59

B2B Memes

DECEMBER 8, 2011

For more than eight years, the British trade press editor has blogged about journalism, social media, and much more on One Man and His Blog. We used to call it “blogging,” but it’s become a bit more complex than that now. Adam Tinworth. What was the pivotal moment that shaped how you view the post-print era?

CMS Development 100

CMS Development Peer-to-peer Lead Ranking Press 100

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. That’s why brands go to great lengths to humanize themselves on the social Web. A survey of 4,875 adults (500 U.S.) A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

seo.co

JANUARY 14, 2021

After all the initial work of establishing a blog and choosing a broad strategic direction, you’ll need to start coming up with topics and titles to fill your blog writing editorial queue—and fast. What’s in a Blog Title? Without further ado, here are 101 title ideas you can use on your blog: 1. Clickability.

Work Management 98

Work Management Marketing Management Aggregators Lead Ranking 98

Buzz Marketing for Technology

JUNE 23, 2008

Senior Lecturer and Software Specialist. Computer Information Systems Department. Bentley College. Waltham , MA , USA. mfrydenberg@bentley.edu. There are growing expectations among college. students to be able to access and manage their. course materials over the World Wide Web. early days, faculty would create web pages by hand. As Internet.

Wiki 100

Wiki CMS Development Class Wikipedia 100

Webbiquity

FEBRUARY 13, 2017

Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. It aggregates all of the recent posts from Twitter, Facebook, Google Plus, Instagram, and others that contain that specific hashtag.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

seo.co

JANUARY 14, 2021

After all the initial work of establishing a blog and choosing a broad strategic direction, you’ll need to start coming up with topics and titles to fill your blog writing editorial queue—and fast. What’s in a Blog Title? Without further ado, here are 101 title ideas you can use on your blog: 1. Clickability.

Work Management 52

Work Management Marketing Management Aggregators Lead Ranking 52