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How Machine Learning Is transforming Video Advertising

Martech Advisor

In spite of most of these technologies being vastly overhyped, one technology has stood along in truly redefining the way we advertise: Machine Learning, says, Chris Graham, CPO/GM, TONIK+. Scene resonance by the audience, including gender, age, and location. The (Near) Past. Efficacy across platforms, devices, and video durations.