Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site).

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Aggregage Trends B2B B2B Thought Leadership 100

Webbiquity

JANUARY 6, 2012

The latest addition: Aggregage , the platform that powers the B2B Marketing Zone (or BMZ) has added a robust personalization engine. The BMZ then uses social signals from sites like Facebook, Twitter, LinkedIn, and delicious as well as clicks and views. Now, personalization makes it even better.

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Aggregage Lead Scoring Lead Ranking Personalization 100

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