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How to Overcome the Challenges of Managing a Remote Agency


Agencies must remain agile and flexible, especially in their early months, to mitigate risk and enable swift allocation of budget to the most pertinent areas. Let's start by taking a look at the main challenges I've faced in my own experiences running a remote agency: Resourcing.

The 10 Best Customer Service and Customer Engagement Platforms


Producers of a wide array of products—from vehicles to machine tools to jet engines to officer copiers—now have access to the kind of user and usage data that, not long ago, only SaaS software developers could capture. Customer Service Management Tools.

Trending Sources

47 Superb Social Media Marketing Stats and Facts


Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers. 22% of social media marketing activities are performed by outside agencies. ( 62% use Twitter to build relationships.

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From Scratch: Four (Free) List Building Strategies


Most marketers and agencies have more ideas than budgets, so we’re going to explore seven strategies to build a great prospect list that take a varied approach: four strategies require time, and three strategies require money. Look-Alike Platforms and Tools.

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33 Inspiring B2B digital marketing case studies

grow - Practical Marketing Solutions

Here we go: CONTENT MARKETING ADP : Developed a content marketing campaign to connect and engage with their target audience on a ADP solution using white papers and a diagnostic assessment tool. has four Facebook pages, four Twitter feeds and two LinkedIn accounts.

Integrating Social Media and Search

B2B Marketing Insider

My sister blog B2C Marketing Insider recently ran this article called Where Search Meets Social: Integrating Social Media into Organic and Paid Search Can Generate Exponential ROI written by Kent Lewis, President and Founder of Social Media and Marketing agencies Anvil Media and Formic Media.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Dean Whitney, an executive with global digital marketing agency Digitas , also taught a class at Bentley (a hip school?)

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Three customer insights for your marketing plan

The B2B Research Blog

That’s why a regular customer satisfaction survey should be a staple in any marketing plan. One of these metrics should measure good will and the legendary Net Promoter Score (NPS) is a great tool in this respect. Connect with Andrew on Twitter or Google+. The post Three customer insights for your marketing plan appeared first on Circle Research - B2B market research agency. Spring.

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20 Handy B2B Lead Generation Resources


Social media can become an efficient lead tool for brands, but it requires planning. Marketing expert, Matt Britton, is the CEO of social media agency, MRY. The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists.

4 tips for generating more return business in any industry


This is why the most brilliant marketers focus their efforts on customer satisfaction strategies. This post is designed to share some simple and effective tips for customer satisfaction, so you can generate more return business: Go the Extra Mile.

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! A good example of this approach is 360i , an award-winning digital marketing agency.

7 case studies prove mobile ROI to healthcare marketers


900+ hospitals are actively using social networking tools to communicate with patients (MC). They used Facebook and Twitter for daily wellness tips; LinkedIn for professional recruitment and YouTube for content on diseases and patient stories. Image via CrunchBase.

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community?

20 Handy B2B Lead Generation Resources


Social media can become an efficient lead tool for brands, but it requires planning. Marketing expert, Matt Britton, is the CEO of social media agency, MRY. The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists.

How to Structure a Kick-Ass Marketing Team for Any Company


You need to hire someone who has demonstrated success in a few different areas: Content Creation: Did they blog, do some corporate communications, work at an agency creating content for a variety of companies? Budget for Creative & Tools: You've got a choice here.

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Why Social Media Will Help Us All Get Along (Better) | B2B.

B2B Marketing Insider

But then he concluded his answer with the statement that really stuck with me and created a number of questions from my Twitter followers: I believe social media will create more “compression around the customer” than “convergence across departments”. ~Frank Eliason Christina Warren did an excellent job in covering this issue in her post “Which Department Owns Social Media” on Mashable. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

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Which B2B Technology Should You Update Regularly?

Content Standard

When asked about the effects of technology on their businesses, 49 percent of respondents said the latest tech contributed to customer satisfaction, followed closely by 44 percent who cited its effect on workplace productivity.

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ClickInsights: 3 important components that will make a great case study

Ambal's Amusings

Blog Stories That Sell Twitter Casey_Hibbard. Blog Kranzcom Twitter jonkranz. Today, Jonathan Kranz enjoys the confidence of numerous clients and agencies, but unlike most independent copywriters, his career didn't begin with them. Blog Savvy B2B Marketing Twitter MicheleLinn.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

2) Including your agency partners in the workshop can be extremely useful: Likely not a good solution in all scenarios, but I had one client include their agency partners in the workshop and I thought it went brilliantly. 7) I’m not convinced there is a “tipping point&# for social tools (like twitter): Many may disagree on this and likely we’ll end up debating semantics…but here’s my thinking. twitter. Upcoming Events. About.

An interesting interview with SAP’s social media director

grow - Practical Marketing Solutions

I worked at a full-service interactive agency for many years. Otherwise, our objectives tend to be at the top of the funnel so we look at a variety of brand metrics such as competitive share of conversation in key solution areas and brand sentiment as a proxy for customer satisfaction.

62 Experts Share Their #1 Actionable SEO Technique


24 Get the Right Tools – Ahrefs & SEMRush. #25 56 Optimize for User Satisfaction. #57 There are other tools you can use, but to give you automatic reporting, this is probably the best fit for you. Follow Nate Shivar on Twitter.