Your corporate website needs to become a trap
FEBRUARY 5, 2013
I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy? 4) RSS Subscription — At the very least, your site should have a news section.