Digital Marketing Agencies – How They’re Changing

Act-On

In this episode of the Rethink Podcast, we interview Kent Lewis, the president and founder of Anvil Media, a Portland-based digital marketing agency specializing in analytics, search engine and social media marketing. How will tech change agencies, good and bad.

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Rethink Podcast Episode #8 – Top Search Marketing Trends for 2017

Act-On

In this episode of the Rethink Podcast, we interview Mike Arnesen, the CEO of Upbuild, a Portland-based digital agency. We also discuss how to determine when a project should be done in-house or hired out to an agency, how to find the right agency partner, and the one question you should ask each other. To get the full measure, listen to the podcast. And I think that’s the way SEO agencies are going to go. The One Question to Ask Your Agency? (or

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SearchChat Podcast: Personalization–Meeting Customers in the Moment

Biznology

In this podcast we start with eMarketer trends — ad agencies are building their own analytics platforms. 1:50 Ad agencies are building analytics platforms. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: Personalization–Meeting Customers in the Moment appeared first on Biznology. Personalization: why do it? No, this isn’t a suggestion that you shouldn’t.

The Complete Guide to Starting a Podcast for Agencies

Hubspot

In a rapidly changing digital landscape, marketing agencies need to be ahead of the curve. This post details everything you need to know to start a podcast -- from the equipment and technical aspects to the promotion and distribution. Why Start a Podcast? Marketing Agency

Podcast Advertising: 5 Experts Reveal Their Secrets

Hubspot

If so, I'm guessing you've listened to a podcast or two. podcast audiences listen to an average of seven podcasts per week. The podcasting industry has continuously grown since 2013. That's why it's important to consider podcast advertising for your brand.

The State of Agencies 2020

Hatchbuck

From what email marketing tools they’re using to what services they’re providing, the more that we understand what top marketing agencies are up to, the better we can tailor our own efforts for success. Nobody ever said that running a marketing agency is easy. Agencies

The Role Design Plays in an Agency

Blue Flame Thinking

Our Design Director, Adam Rice, was recently a guest on the PR Hangover podcast, where he discussed his thoughts on everything from his love of the written word to the importance of a good creative brief to being followed around by ads for running shoes. Listen to the entire podcast below.

Marketing Car Sharing & Mobility 2.0 | Ep. 15 Rethink Podcast

Act-On

In this episode of the Rethink Podcast, we hit the streets of Portland on a ride along in a BMW X1 with ReachNow’s CEO Steve Banfield to discuss his car-sharing service, and how he markets mobility 2.0. In the podcast, we discuss ReachNow’s offering, its target audience, their differentiation tactics, market adoption, promotion channels, preparing for when things go wrong, working with regulatory agencies, and having a rich German uncle.

Successful Podcasts' Share Seven Qualities

Pointclear

You may not realize it, but B2B podcasts from you and your company create multi-use content, testimonials, thought leadership, and relationships with industry leaders. Plus, podcasts create a personal brand for the host. Podcasts Reach Weekend Listeners with Work-Related Content.

Podcast: Insider Interviews with VaynerMedia’s Claude Silver

The Customer

But tie it to “Silver” and you have a whole added meaning for positivity, because then you’re talking about Claude Silver , Chief Heart Officer of VaynerMedia, a full service digital agency “built for the now.”

Podcasting 101

Outbrain

Running a podcast is a great way to promote your brand. Before you start your own podcast, make sure to follow these six steps: Create Your Concept. If you’re thinking about starting a podcast, you’re in good company. Podcasts cover every subject under the sun!

How to Repurpose Content Into a Podcast, According to HubSpot's Podcast Expert

Hubspot

2019 will be remembered as a Teutonic shift in the world of podcasting. Nowadays, over 51% of the United States have listened to at least one podcast. In this post, we want to help marketers leverage their existing content and turn it into a branded podcast. How to Podcast

Add For Immediate Release to your podcast queue

Biznology

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. Should other agencies follow suit?

Four Major Obstacles Every Digital Marketing Agency Faces Today

Webbiquity

However, its rapid evolution has created numerous challenges for smaller digital marketing agencies. Here are four of the major problems digital marketing agencies face and how to overcome them. For any digital marketing agency, its website is basically the online portfolio.

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Set the Script: How to Own Your Podcast Ads

readwrite

Podcasts are gaining in popularity. In June, Spotify announced a new feature that lets users easily find podcasts to enjoy. Additionally, the streaming platform signed an exclusive podcast deal with the Obamas. Podcasts have momentum — and interest — on their side.

5 best marketing podcasts (that won’t put you to sleep)

Choozle

I don’t know about you, but even as a podcast lover, it’s pretty easy for one to put me straight to sleep—especially if the host just drones on and on about work stuff. There’s a little thing called “work-life balance” that I take pretty seriously, so for me to willingly listen to a marketing podcast outside of my day job is a big step. If you’re big on the numbers, this podcast is for you.

5 Podcast Episodes That Will Make You a Better Agency Leader

Hubspot

Agency leaders get plenty of the first type of guidance through industry publications and events. In lieu of dramatically increasing the time you spend networking and building your cadre of personal contacts, Drew McLellan 's podcast is the next best thing. 1) Defining Your Agency.

The Ultimate List of Marketing Podcasts

Zoominfo

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Keep reading for 50 of the best podcasts for marketers.

10 Marketing Over Coffee Podcasts You Should Check Out

Marketing Insider Group

Podcasts (And Coffee) Are Hot! Recently I was interviewed by Marketing Over Coffee podcast host John J. He is also on the bleeding edge of monitoring the state of podcasting, and according to John, has a knowledge of music that makes him the most interesting man on earth.

How Agencies Should Leverage Digital Media Buying

Digilant

Raquel Rosenthal, CEO at Digilant shares more on the topic of the human touch in digital advertising in her podcast interview with The Innovative Agency. The Innovative Agency Podcast ft. “Setting it and forgetting it is a recipe for poor outcomes.

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How to Start a Marketing Agency in 2020 (From a 7-Figure Agency CEO)

Single Grain

If you’re a skilled marketer, you’ve probably dreamed of starting your own agency and building a business that gives you freedom and a sense of accomplishment. Bonus: We created a video detailing the playbook that Eric used to take Single Grain from zero to a 7-figure agency.

Pernille Bruun-Jensen, Netbase CMO: The Generation 3 Social Media Era – How Big Data is Changing Digital Marketing [Podcast]

Crimson Marketing

In this Moneyball for Marketing podcast, Pernille explains that social media will not only drive value for brands, but also influence the present business action brands need to take, based on feedback from the marketplace. Digital Marketing Podcasts

Resources for Marketing Agencies: How to Keep Current in Times of Constant Change

Act-On

Back in the way back days of yore, I was working at a marketing agency, and I struggled to remember how I could keep up with current trends. There are podcasts, blogs, webinars, infographics, white papers, eBooks, videos, and more. What’s your wake-up routine?

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C4D Answers Your Questions About Working with a Content Marketing Agency

Content4Demand

B2B marketers share common challenges, so it’s no wonder that we encounter many of the same questions about working with a content marketing agency. Why can’t we just hire a PR firm or standard marketing agency to help us create content?

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5 Podcasts Every Affiliate Marketer Should Be Subscribed To

Outbrain

And they are Affiliate Marketing & Podcasts. Over time, more and more performance marketers and even agencies are discovering the potential of affiliate marketing and getting into the business. Podcasts are booming in every genre and niche.

Everything You Need to Know About Starting a Podcast in 2018

Cats and VR

They take me along in their earbuds as they stream my podcast, Build a Better Agency. It’s a wonderful sign of things to come for marketers willing to venture into the podcasting universe. Once a fringe platform, podcasts are now surprisingly mainstream.

Top 15 Advertising Agencies in Southeast Asia

Outgrow

Top 15 Advertising Agencies in Southeast Asia. By 2026, digital advertising agencies in Southeast Asia are predicted to grow by 13.93% In fact, it will reach a whopping amount of $15.35 This blog will take you through the top advertising agencies in Southeast Asia. Mirum Agency.

All about earned media micro-influencer marketing and more on the Through the Noise podcast

Biznology

I was recently invited to be a second-time guest on the Through the Noise podcast. So, we spent the entire time just talking story, just chatting about whatever was on top of mind, including a funny story about the cult of Nina Martin, the Patron Saint of my agency, Gerris Corp.

SEO Strategy: Three Things Real Marketing Agencies Won’t Do

Fathom

Not all marketing agencies are created equal. A quick Google search will show you that countless agencies offer Search Engine Optimization (SEO) as a service. If you are in talks with an agency that promises quick rankings, run away fast.

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How to Convert Inefficient Advertising into Highly Efficient Content Engagement [Podcast]

inPowered

At the beginning of the year, Ton Dobbe, founder of Value Inspiration, invited our CEO and Co-founder, Peyman Nilforoush, as a guest on his podcast. Welcome to the value inspiration podcast. The guests on my podcast this week is Peyman Nilforoush, CEO and cofounder of empowered.

Reputable Marketing Awards Your Brand or Agency Should Pursue

ClearVoice

Yet, pursuing marketing awards isn’t solely about recognition for your brand or agency. ” If you’re a smaller agency or brand, go ahead and let your work shine, without getting lost in the shadows of bigger organizations. Branding agencies around the world rejoice!

The Why and How of B2B Podcasts – a 15 Minute Download

Insider Interviews

Those tracking the uptake of podcasting, such as Triton, Edison Research and Podtrac, have encouraged advertisers to embrace the medium, especially since it hit critical mass of 100 million+ monthly listeners! But what about brands who want their OWN podcast for B2B purposes?

7 Reasons to Participate in or Host a B2B Podcast!

DemandMatrix

During a recent podcast episode of Sunny Side Up , Logan Lyles of Sweet Fish Media (a Podcast production agency for B2B companies) talked about how audio content is gaining more and more attention primarily because of the way we live & work these days.

15+ HR Podcasts for Recruiters and HR Professionals

Zoominfo

In recent months, we’ve featured the subject of podcasting throughout several blog posts—from podcasting best practices to lists of our top podcasts to listen to. Keep reading for our complete list of podcasts for recruiters and HR professionals. 5. Hire Up Podcast.

The HubSpot Agency’s Guide to Content-as-a-Service

nDash

No two inbound marketing agencies are created equal. However, HubSpot partner agencies share a common mission—to generate more leads, increase revenue, and maximize ROI for their clients. Ready to help your agency grow and evolve? Content’s Role for Inbound Agencies.

Podcasting: A Guide for B2B Businesses

The Lead Agency

According to the Australian Podcast Consumer Report 2017 , podcast listeners make up around 30% of the Australian population. The benefits of podcasts are that you are able to reach out to an audience who may not be interested in reading blogs or viewing your video content. Podcasting is a great way to engage with influencers and thought leaders in your industry. Podcasting is the opportunity to share that knowledge and experience. Be a guest on another podcast.

Finding Ideas for a Video Series or Podcast - Whiteboard Friday

Moz

Posted by PhilNottingham Video and podcasts are only growing in popularity, proving to be an engaging way to reach your audience and find ways to talk about your industry or product. Today we're going to talk about how to come up with a great idea for your video series or podcast.