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The Marketing Blender
FEBRUARY 26, 2024
The complexity of business-to-business sales and marketing can make it hard to find a marketing agency or Chief Marketing Officer with the right experience to help you hit your revenue targets. Here is our guide for how to select a fractional CMO agency if you run a B2B company.
The Marketing Blender
NOVEMBER 11, 2019
The 11 undeniable benefits of marketing automation for B2B sales and marketing teams. How automation can transform your B2B marketing effectiveness and results. These days, when most consultants and gurus talk about technology transforming marketing, automation is what they’re referring to.
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The Marketing Blender
DECEMBER 16, 2019
In fact, automated emails average 70.5% higher open rates and 152% higher click-through rates than non-automated marketing messages. You can read more about the process and benefits of B2B marketing automation here. 2020 B2B Marketing Trend #2: Data Reporting and Visualization.
B2B Digital Marketer
MARCH 16, 2023
A leading authority on accelerating revenue growth, Dacia is a fractional Chief Marketing Officer who has orchestrated over 100 organizational transformations during her 20-year career. ” “Marketing plans should be highly-actionable, living documents that then turn into execution plans.”
The Marketing Blender
DECEMBER 16, 2019
In fact, automated emails average 70.5% higher open rates and 152% higher click-through rates than non-automated marketing messages. You can read more about the process and benefits of B2B marketing automation here. B2B Marketing Trend #2: Data Reporting and Visualization. Sales & Marketing Alignment.
The Marketing Blender
SEPTEMBER 12, 2019
At The Marketing Blender, we have developed a proven structure for writing a B2B messaging framework that aligns your marketing to your sales efforts and leads prospects to buy. The Blender Messaging Choreography. ” – Stephanie Parrish, Communications Marketing Lead, Byrne. appeared first on Blender.
The Marketing Blender
JULY 11, 2022
Work with a marketing agency. Marketing agencies have the tools and expertise to set up your dashboard quickly and efficiently. They can also customize your B2B marketing analytics setup to highlight only the most important data for you and your business goals. Your Simple Guide to B2B Marketing Analytics.
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