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Essential 5 Step BuzzSumo Process For Social Media Agencies

BuzzSumo

We wanted to help our clients quickly and fully integrate BuzzSumo into a process that scales to meet the needs of agencies handling content marketing for multiple clients and brands. He is also the founder of his own social media agency, PDCA Social. Step 2: Create Content.

Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. But a blog also presents additional opportunities for search optimization beyond those that apply to standard websites (which is why Google loves blogs ). Furthermore, some of these are virtually worthless for search (e.g. Fresh content.

The future of content marketing strategy

grow - Practical Marketing Solutions

In terms of leading content innovation, there is no better leader to observe than Jay Baer of Convince and Convert. How to maintain a cost-effective content creation strategy. The content strategy pivot that was “scary” for Jay.

Upgrade your lame agency website into your social media brand HQ

Biznology

I chose to use Drupal, which is a Content Management System (CMS) which, I guess, is similar to WordPress, though known less for being a blogging platform than a content platform. Also, every share will, be design, include a link to your content, to your brand, and to your contact info.

6 Personal best practices for content creation success

grow - Practical Marketing Solutions

In other words, we have been around the content creating block a time or two. Today, we share some of our most profound and important lessons in content creation success with you on this glorious new podcast. Click here for the show’s RSS feed – for Android listeners.

My social media marketing posts from 2011

Biznology

In today’s decontextualized world of walls, feeds, RSS , e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you’re new to blogging and don’t happen to be Seth Godin.

Every option to make money from your content

grow - Practical Marketing Solutions

There are lots of amazing ways to use content for your business. You might want to establish your voice of authority, use content to educate, to help with customer service, perhaps even to entertain. In this environment, what is the best way to make money from your content?

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The 15 Best Content Distribution and Amplification Tools

Webbiquity

Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? Content Publishing Tools. ” Standing out from the mass of other content there is a different matter.

Social media content discovery and curation for the win

Biznology

There aren’t enough nanoseconds in the entire universe to populate all the social media content to cover even a small brand if you’re not passionate about social media or if you’re not a natural communicator. It’s a little like content-farming.

4 Content Strategies for B2B Corporate Blogging

delicious b2bmarketing

Are you a Search Engine Watch Member? | Can you tell me how can I create search query report through Goog. The B2B blog team must develop content that resonates with a target audience and is tailored around specific goals.

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9 Content Marketing Articles You Shouldn’t Miss

B2B Marketing Insider

It’s a big week here in the world of content marketing. It’s time for Content Marketing World. I am about to jump on a plane to Columbus, OH to share my latest ideas on the topic of content marketing. 6 Steps to Content That Isn’t Boring.

Seven fascinating marketing lessons of 2015

grow - Practical Marketing Solutions

Relationship mode versus sales mode in content marketing. Content monetization at the point of contact. Click here for the show’s RSS feed – for Android listeners. gShift’s new URL innovation that will allow marketers to track the value of content and influencers.

5 Ways to Help B2B Marketers Come Up With New Content Ideas

Marketing Action

Is your content engine running out of gas? Among B2B marketers in North America, approximately four out of 10 said it was difficult or somewhat difficult to come up with ideas for content marketing, and half said they didn’t have enough ideas to fuel their campaigns.

Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic

Writtent

“If you write great content, people will find it.” While that’s certainly an idyllic thought of a world in which marketers can just focus on creating outstanding content, it’s just not accurate anymore. Don’t solely rely on sharing titles to promote your content on social media.

Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

Topics in yesterday’s episode, FIR #83: The Problem with Magical Thinking , include: United Airlines ’ crisis drags on and on, aided by user-generated content, competitors piling on, and Saturday Night Live. Subscribe: iTunes | Android | Email | RSS.

PR 71

20 Tools We are Thankful for as B2B Online Marketers

KoMarketing Associates

Working at an agency, this can be a very helpful way to quickly identify urgency or the client a specific message has come from. Why We Are Thankful: Much like a RSS feed, Swayy allows us to hook up our social networks and choose topics around content that we want to be served.

The 17 Best Social Media Management Tools

Webbiquity

Add multiple companies (as an agency or social media consultant may manage) and it borders on overwhelming. Enter your content into a queue and SocialFlow uses real-time data, along with your business rules, to determine what and when to publish through your social media accounts.

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Blog so you can be taken completely out of context

Biznology

They simply assume that people who are reading content from Marketing Conversation or Because the Medium is the Message --or even an article on the corporate Website--are in on the joke. daily basis online don't know that I am president of a digital agency. Search abhors a pronoun.

The Internet we need to save

grow - Practical Marketing Solutions

” Is the “inward gaze” of social media becoming a dead-end for content? Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. Create smarter, faster content through gShift’s proprietary data.

What’s next for digital marketing?

grow - Practical Marketing Solutions

and dive into some things we’re watching for 2015: Why podcasting is having “a moment” and why agencies are behind a growing success The mega-trend that may be forging all other digital trends Billboards … a trend? Our content is free because of their generosity.

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Is social media engagement still a thing?

grow - Practical Marketing Solutions

Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place.

Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

delicious b2bmarketing

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. Search matters.

PR 12

33 Inspiring B2B digital marketing case studies

grow - Practical Marketing Solutions

In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. Content tactics included: executive briefs, case studies, infographics, checklists, Q and A, and Brainshark video.

Marketing and the new Digital Mindset

grow - Practical Marketing Solutions

Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place.

Are we taking authenticity too far?

grow - Practical Marketing Solutions

Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place.

Maybe your podcast is not a podcast

grow - Practical Marketing Solutions

If you can’t access the podcast above, click on this link to listen to Episode 47 Click here to download the latest episode or subscribe in iTunes Complete Marketing Companion Episode Guide Click here for the show’s RSS feed – for Android listeners.

What B2B SEO Professionals Can Learn From Journalism & The Newsroom

KoMarketing Associates

Content fuels B2B SEO and social media initiatives. We need content for applying keyword strategy, differentiating brand communications, acquiring links, and improving social media visibility. But where do B2B marketers obtain great content? A Content Development Repository.

The real problem with real time marketing

grow - Practical Marketing Solutions

Real-time marketing is one of the hottest trends around, prompting entirely new agency specialists and tactics in the last few years. Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity.

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Social Media Believe it or NOT!!!

grow - Practical Marketing Solutions

Ads — the most effective content type? The mind-numbing impact of mobile on content distribution! Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. Ads — the most effective content type? -

Tee it up. Six digital marketing rants

grow - Practical Marketing Solutions

Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place. Bollywood dancing.

RSS 48

Four reasons why traditional book publishing is dying (and what’s next)

grow - Practical Marketing Solutions

In the latest Marketing Companion, we take a “behind the scenes” examination of The Content Code , a new book that charts a course for winning in a world of overwhelming information density. Click here for the show’s RSS feed – for Android listeners.

Navigating the shifting sands of Facebook marketing

grow - Practical Marketing Solutions

Click here for the show’s RSS feed – for Android listeners. Our content is free because of their generosity. gShift’s Web Presence Analytics platform provides agencies and brands with search, social and mobile content marketing data in one place.

Tools I use to amplify social campaigns

Biznology

Sharing your gaggle’s content to your employee’s 5,423 Twitter followers would be more powerful a social signal than to their 23 followers they have on the account they created for you.

The seedy underbelly of advocate marketing

grow - Practical Marketing Solutions

The ability for anybody to publish content and gain an active audience has transformed the media world and democratized influence. Connecting to these trusted influencers and advocates and their engaged audience can provide an effective and rapid opportunity for content transmission.

CrapChat, tight white pants and a few things to watch in 2016

grow - Practical Marketing Solutions

We begin to leave our content “homebase” and build a stronger presence on Facebook as the content “magnet” drifts away. Why computer-generated content could transform the marketing function. Click here for the show’s RSS feed – for Android listeners.

Are marketers becoming redundant?

grow - Practical Marketing Solutions

Daniel Pink and the idea of the age of “servant sellers” — Isn’t that what content marketing is about? Google’s Moment of Truth — People consult 10 pieces of content before making a decision, double what it was a few years ago.

Ello and the weird economics of social media

grow - Practical Marketing Solutions

Dynamics of Ello may force better content Economic models that are under-utilized on the web Opt-in advertising for brands — the future or a privacy nightmare? Our content is free because of their generosity. Create smarter, faster content through gShift’s proprietary data.