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8 Actionable Tips to Optimize Your AdWords Performance Today

Adobe Experience Cloud Blog

The fact that Google receives the most global ad revenue every year tells advertisers that AdWords reigns as the ultimate acquisition channel. In this blog, I’ll show you 8 actionable AdWords tips you can use to optimize performance from audience targeting to landing page optimization. Display URL. would take forever.

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Understanding Where Your Traffic is Coming From with UTM Tracking Codes

DAGMAR Marketing

UTM strings are tags or add-ons you put at the end of URLs you want to track. When someone clicks on a URL with a proper UTM string, this event is recorded in your Analytics account. The simplest way to create an effective UTM is to use Google’s free URL builder. Website URL: Copy and paste the URL you want to track.

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Copy and Paste in Google Adwords is Making your Marketing Tasks Easier !

LeadSquared

“We’re making it faster and easier to restructure your campaigns and build out new ones with the ability to copy and paste in the AdWords interface.” Recent upgrades have made Adwords more interesting and efficient to help marketers grow their business online. Benefits of using Copy and Paste in Google Adwords.

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4 Ways to Measure and Track Brand Awareness

Brandwatch Marketing

The direct channel in Google Analytics tracks the number of people who typed your URL into their address bar, used a browser bookmark, or clicked a link in an untracked email or offline document. Monitoring this over time will give you an indication of changes in brand awareness.

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The Top 10 Free Content Analytics Tools

Contently

As Kissmetrics points out, one of Google Analytics’ best features —especially for retail sites and marketers tracking purchases—is the Goal Funnel, with which you can set up a string of URLs that a consumer clicks through when purchasing an item. The first is heat maps, which track where visitors click on your site.

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8 Steps to Open a Baidu PPC Account

KoMarketing Associates

Opening a Baidu PPC account is much more complicated than creating a Google Adwords account. In light of those changes, this post includes a breakdown of the complete procedure, as well as a list of required documents, to open a Baidu PPC account. Submit Supporting Documents. Get Your Chinese Website Ready.

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8 Steps to Open a Baidu PPC Account

KoMarketing Associates

Opening a Baidu PPC account is much more complicated than creating a Google Adwords account. In light of those changes, this post includes a breakdown of the complete procedure, as well as a list of required documents, to open a Baidu PPC account. Submit Supporting Documents. Get Your Chinese Website Ready.

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