Remove regression
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3 Marketing Activities to Increase Your Google SERP CTR

Directive Agency

The inflated CTR wasn’t natural, so results eventually regressed back to the mean. It’s just like how you can’t increase your AdWords Quality Scores simply by clicking on your own ads a few times. Treat Your Organic Copy like AdWords. Let’s take a page from writing AdWords copy, instead, to make this more desirable.

CTR 40