Marketing Craftmanship

DECEMBER 30, 2013

And it always includes exposure in advertorials (regardless of the sponsoring publication’s stature) and feature articles in pay-to-play vanity publications…because you gain no credible 3 rd party validation. Counting Media Clips is a Zero Sum Game. Fire your PR firm in 2014.

PR 100

PR Advertorials Merchandising Paid Search Agency 100

ClearVoice

APRIL 15, 2021

Wh en a brand or a professional wants to build their SEO footprint, their industry expertise, or they seek a little bit of fame and virility, they may hire a public relations professional. Often, earned media is credited to public relations experts who ensure their clients are top of mind for industry influencers. .

Paid Content 119

Paid Content Media PR Paid Search Agency 119

ClearVoice

APRIL 23, 2021

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. Depending on your brand or goals, you may see your online cred rise significantly depending on the positive press (and links) you secure.

Optimization 52

Optimization Lead Scoring Lead Ranking SERP 52

Online Marketing Institute

JUNE 15, 2009

Don’t send a regular pitch with a press release to a blogger. Bloggers don’t typically scan press releases and write stories. They point to press releases hosted elsewhere, or better yet, point to stories other people have written based on a press release. out of 5) Loading. I look forward to hearing from you.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

ClearVoice

MARCH 8, 2019

Rachel Sobel didn’t start in journalism, but rather on what’s often considered the darker side of content: public relations. After a few years, she decided to make the move to public relations, where she discovered she could flex her writing muscles through various media. “

Advertorials 110

Advertorials Paid Search Agency Lock-In Burn Rate 110

Brandpoint

JANUARY 19, 2024

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. Explore the difference: MAT releases vs press releases What is a press release? Learn more about MAT releases vs press releases!

Advertising Agencies 62

Advertising Agencies Paid Search Agency Distribution PR 62

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). Time to Kill the Press Release? B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100