Adobe Experience Cloud Blog

SEPTEMBER 25, 2013

The term “native advertising” describes any ads that mimic the visual format and content of its environment. The classic examples are advertorials, usually full-page ads in magazine that are meant to look like articles – you know, the ones with “ADVERTISEMENT” or “PROMOTION” written discreetly in one corner.

Promotion 48

Promotion Advertisements Advertising Advertorials 48

Digital B2B Marketing

OCTOBER 15, 2013

Forrester recently released a report pointing out the failure of most content marketers to plan for adequate content distribution. Print Advertorials. A number of B2B trade publications offer the email equivalent of an advertorial, allowing you to share an entire article or perspective in email instead of an additional click away.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

WebMarketCentral

NOVEMBER 19, 2008

Then yesterday, they released this chart, providing detail on the shift in tactics. Fewer banner ads on websites, fewer print ads in magazines, and fewer pieces of direct mail in in-boxes mean that your ads and mailers have much less competition for attention. Here are four reasons.

Paid Search Agency 20

Paid Search Agency Advertorials Telemarketing Lead Gen 20

Single Grain

JULY 9, 2021

Native advertising is a type of non-disruptive digital advertising in which the ad seamlessly blends in with the design of the web page it is published on. Since native ads campaigns almost always target cold audiences, many native advertisers tend to use “advertorials,” a mix of a landing page with a sales letter ( here are a few examples ).

Traffic 134

Traffic Acquisitions Advertisements Advertising 134

Convince & Convert

DECEMBER 30, 2015

News Releases and Pitches. While news and press releases themselves are targeted more at journalists and editors who write publications your audience loves to read, the idea here is to get coverage in influential publications to reach your audience. Ads, Billboards, and Remarketing. Advertorials.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

News Releases and Pitches. While news and press releases themselves are targeted more at journalists and editors who write publications your audience loves to read, the idea here is to get coverage in influential publications to reach your audience. Ads, Billboards, and Remarketing. Advertorials.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168