WriteSpark

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Do You Need a Specialty Copywriter?

WriteSpark

Advertising, direct mail, and speeches are project types I routinely decline because I don't have the talents for those specialized writing styles. Writing and managing short-form social media content has become a specialty for some writers. Your project requires a specific writing style.

article thumbnail

Do You Need a Specialty Copywriter?

WriteSpark

Advertising, direct mail, and speeches are project types I routinely decline because I don't have the talents for those specialized writing styles. Writing and managing short-form social media content has become a specialty for some writers. Your project requires a specific writing style.

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Buyers Increase Use of New Info Sources

WriteSpark

Social media. Interestingly, the study also showed greater declines than increases in prospects' use of newsletters, vendor email messages, advertising -- even video programs. How are these changes in information sources and use affecting the materials and media produced by your company? . Technology B2B websites.

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Technical Writer or Technical Copywriter? What's the Difference?

WriteSpark

Social Media. May have a degree in advertising, marketing, public relations, or business. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Case Studies. Content Marketing. Sales Materials. White Papers.