Why B2B Marketers Should Try CTV Advertising
Biznology
JULY 7, 2021
Over the last couple of years, Connected TV, via channels like Hulu and IMDB, has emerged as a productive new advertising medium. Many B2B marketers have historically avoided broadcast advertising, due to the big buys required, and the enormous waste. of total media spend. Laser targeting. CTV is perfect for ABM.).
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