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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. My bet is on lead management growth because B2B marketers need to fully embrace online marketing as their primary way to engage and educate buyers. Alive and Kicking!

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

It’s scalable, the leads are more qualified and often already partly educated on your offering. Netfactor’s Visitor Track – Web Leads Technology is one forerunner in this field and helps capture visitors to your company website and also translate which company they are from. I am the CEO of netFactor.