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The B2B Inbound State of Mind: Build the Brand

MLT Creative

According to Courtney Wiley of iMedia Connection , “The B2B buying process is fundamentally changing. 93% of B2B buyers use search to begin the buying process and 37% post questions on social networking sites when looking for suggestions." 25 brand building inbound marketing tactics: Write a post on your B2B blog.

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Blogging Benchmaks: In Search of the Missing Metrics

B2B Marketing Savvy

Read time = 3-4 minutes) In the B2B space, we’re fairly obsessed w/metrics and measurement. Having worked on the Agency side and the Client side, I’ve both seen and sold the “smoke and mirror” aspect of advertising, creative initiatives and the typical outbound marketing campaigns. Some ScoopDog Blog data points, two months in: .

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Web Advertising. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - Michael Wesch. Michael Yon. Microblogging. MicroBrand. Mobile Messaging 2.0. Mobile Phones. New Realities. News Corporation. open source. Personal Branding. Public Insight Journalism. Public Media. Relationships.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There is zero advertising on JaneNation.com, and there never will be. John & Partners , a full-service advertising and public relations firm, based in Jacksonville. Women are routinely misunderstood or ignored by advertisers despite their unprecedented purchasing power and loyalty to brands that earn their trust.

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Turn the Tables on Social Media with NutshellMail | Email.

Convince & Convert

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Plus, event invites, and photos in which you’re tagged. All rights reserved.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Best of B2B Marketing. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. July 1, 2010 to July 31, 2010. Featured Sources. The following are the top items from featured sources based on social signals. Are you Being Discovered?

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010.