6 Reasons Why Top-of-Funnel Content Delivers Leads and Sales
Marketing Insider Group
MARCH 22, 2021
You need top-of-funnel content first. Generating leads. In that order too: Customer loyalty, sales, lead nurturing, and even lead generation all come second to those main goals. That’s why top-of-funnel content is critical. Traffic, trust, authority, SEO, backlinks, engagement, leads, etc. Not convinced?
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