AI-generated content is everywhere. Thanks to ChatGPT by OpenAI, marketers and business owners no longer have to do it all. Small teams and business owners have so much to do, and oftentimes creating content can fall toward the end of the list. Creating content, while extremely beneficial for every component of your marketing strategy, just isn’t sustainable for everyone. 

But not anymore. 

At Benchmark Email, we’ve harnessed the power of AI-generated content to bring our users a unique and groundbreaking feature called Smart Content. With Smart Content, our users no longer have to fight email marketing writer’s block and, instead, can leverage a tool that allows them to send an engaging email copy to their audience quickly and easily. 

Your email list is one of your most important assets, and if you aren’t able to engage every person on your list by sending them quality content, then you’re missing out on a huge opportunity to grow your business. The last thing you want to do is neglect creating email content because you just don’t know what to write. And now, with Smart Content, that won’t be a problem. 

We can’t wait to tell you more about what Smart Content is and how it will change the way you send emails. 

What is Smart Content?

Smart Content is Benchmark Email’s proprietary AI-powered email content creation tool that uses natural language processing to help Benchmark Email users generate high-quality content. Powered by OpenAI, the research firm behind ChatGPT, Smart Content can provide high-quality email content based on your input and specific prompt.

Smart Content is more than just an AI-powered content creation tool — it’s a comprehensive platform that helps you plan, manage, and optimize the entire process of creating quality email content quickly.

How Does Smart Content Work?

Powered by OpenAI’s ChatGPT algorithm, Smart Content runs on natural language processing technology to deliver original and powerful email content suggestions based on the words you give it. All you need to do is type in a few keywords or phrases, and the feature will generate relevant email content for you to use. It also includes machine-learning capabilities to help refine the suggestions it provides.

Once you’ve selected a topic, Smart Content will generate several paragraphs of content related to your chosen subject. You can then use this content to fuel your email campaign, all without having to spend hours brainstorming and researching.

What is ChatGPT?

ChatGPT is an AI language model developed by OpenAI, a research firm specializing in advanced artificial intelligence technology. The model was trained using billions of data points from online conversations, books, and other sources to generate natural language sentences and topics from given inputs. It can be used for tasks such as content creation, chatbots, and text summarization.

It is designed to be human-like in its responses, making it easier for users to understand and interact with. ChatGPT can also be used to generate entire conversations or stories based on user input. 

It has been used by various companies and organizations to create engaging content and increase their overall efficiency. In addition, ChatGPT allows developers to customize their language models as per their needs, enabling them to make use of the latest advancements in artificial intelligence. 

With its intuitive interface, it enables users to craft natural language sentences easily without having any technical knowledge. By leveraging the power of AI technology with human conversation, ChatGPT aims to break down barriers between people and machines for better collaboration and communication.

ChatGPT’s state-of-the-art language model creates natural responses by understanding context and meaning from user input, allowing businesses to use the content it creates to engage with their customers in unique ways.

The Benefits of Smart Content

As you can tell, we love our Smart Content feature. And so do our users! Here are some specific benefits it offers, making it an unparalleled tool in the email marketing game. 

  • It serves as an additional team member, one that is a copy-creating machine.
  • Practically eliminates the brainstorming process, so you can spend more time creating and sending emails that engage, nurture, and convert. 
  • It eliminates any anxiety associated with email creation. 
  • Suggestions are superior, as they are provided based on previous email content that yielded positive results. 
  • No need to worry about your email content being dated or stale. Smart Content keeps your copy fresh and engaging for your recipients. 
  • You’ll increase your email engagement metrics, as you’ll be sending your email list content that is related to their needs and interests. 

One question every small business owner and marketer alike often asks themselves is how they can make their lives a little bit easier. We created Smart Content with that exact goal in mind. Now, our users are able to easily generate email copy, so nothing stands in the way of engaging with their email list. If you’re looking for an easier way to send emails that have the power to convert leads to customers, we highly suggest signing up for a free Benchmark Email account and testing out Smart Content today. 

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by Benchmark Team