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B2B Marketing & Scientific Research: How the Brain Interprets Online Relationships

MLT Creative

BtoB Magazine recently presented a webinar that spoke to this phenomena, called, “From Caveman to Customer: What the Evolution of Storytelling Means to Marketer.” Vann Morris is the Director of Buying Behavior Studies with the Atlanta B2B advertising agency, MLT Creative.

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BIGLIST: 100+ Generative AI Tools For B2B Marketers

Top Rank Marketing

Our own CEO Lee Odden recently delivered a keynote about AI’s impact on B2B marketing, presenting “ Human vs Machine: The Future of B2B Content Marketing ” during the BtoB Summit Paris 2023 conference. CORTEX @meetcortex A social media content optimization platform for marketers and agencies to continuously improve post engagement.

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Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

BtoB magazine and the Sales Lead Management Association reported last week that 45.4% of the 273 corporate marketers they surveyed in May 2008 plan to increase spending on lead-generation programs in the second half of 2008. Report: Companies Should Organize For Social Media in a "Hub and Spoke" model European Social Media Marketing?

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

In the marketing world, agencies are supposed to be the ‘creative’ ones and clients are supposed to be the dullards who are grateful for a fresh source of ideas. We… Read more… Neil Stoneman | May 8th, 2009 | 4 comments Why we steal from our clients. See it here. This recession is no different.

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Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

A fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B. Best of B2B Marketing. Cost: Free.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

companies now use social media for marketing (though the figure varies widely based on size of company)? Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far.