QuanticMind

JUNE 22, 2023

Here’s what to read from the week of 6/16/23 - 6/22/23 to stay ahead of the curve: AI Will Replace Over 30,000 Ad Agency Jobs, Report Says—Here Are The Roles Most At Risk [:02] This post was written by a human, but by 2030? This article takes a look at some of the positions that may be most at risk. Sign up for the Basis Scout newsletter !

Paid Search Agency 52

Paid Search Agency Advertising Agencies Ad Agencies Ads 52

The Lead Agency

APRIL 14, 2024

Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. INsight’s B2B insurance news podcast. Once upon a time, a B2B podcast was all about branding.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Thinkers360

MARCH 28, 2024

This innovative solution empowers brands and agencies to gain unparalleled insights into brand sentiment and media mentions within the Thinkers360 community, a powerful network of opted-in B2B analysts and influencers boasting a combined social media following exceeding 100 million.

Communities 62

Communities B2B Thought Leadership Tools Thought Leadership 62

SocialPilot

FEBRUARY 9, 2024

His podcasts will provide you with tricks to boost your marketing skills and will keep you up-to-date about everything new in the world of social media marketing. Her #TwitterSmarter chat and podcasts are must listen, where she talks with industry experts about Twitter and other networks. He is the founder of Supercool Creative Agency.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Bannersnack

MAY 12, 2022

We invited the self-proclaimed “LinkedIn Ads Fanatic,” AJ Wilcox, the founder of B2Linked, an agency specializing in account management and consulting with LinkedIn Ads, and the host of the LinkedIn Ads Show Podcast, to let us know more about LinkedIn’s ability to help you skyrocket your […].

Webinar Metrics 98

Webinar Metrics Advertising Agencies Linkedin Advertisements 98

Oktopost

NOVEMBER 10, 2021

Listen to the podcast: For more discussion on leadership and trust check out more episodes of our Radically Transparent podcast on Apple Podcasts , Spotify , or YouTube. Prior to Fuze, Eric was the CEO and co-founder of SPY, a creative studio servicing advertising agencies and motion picture studios, which he sold in 2009.

CMO 118

CMO Demand Generation Agencies Transparency Advertising Agencies 118

BenchmarkONE

JULY 7, 2021

It’s that time again: time to ask yourself if your marketing agency is ready for the next iOS update! . For example, did you know that the next one, a privacy update for iOS 14 , is going to have direct implications for agencies? Advertising a broad message will allow you to reach larger groups of people. Don’t worry. .

Advertising Agencies 96

Advertising Agencies Paid Search Agency Ad Agencies Privacy 96

Oktopost

SEPTEMBER 9, 2021

Veyo’s VP Marketing, Sarah Kuntsal, takes the hot seat on this episode of the Radically Transparent podcast, brought to you by Oktopost. Listen to the podcast: For more thought leadership on healthcare marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.

Advertising Agencies 112

Advertising Agencies Planning B2B Thought Leadership Work Management 112

Onalytica B2B

NOVEMBER 1, 2017

Bio: Jasmine Sandler, a Keynote Speaker on Social Branding for Entrepreneurs and Executives is the Founder and CEO of Agent-cy Online Marketing, an Online Branding Agency and Global Digital Marketing Training business since 2006. I spent a few years as an executive at other Digital agencies before beginning my own in 2006.

Advertising Agencies 213

Advertising Agencies Work Management Marketing Management Paid Search Agency 213

Brandpoint

JANUARY 23, 2020

Magazine and Search Engine Land, where he writes about the latest trends in PPC advertising, Google Ads, content marketing and work productivity. Brad Geddes is an online marketing consultant who specializes in SEO and PPC advertising, including Google Ads. He’s a contributor at CNBC, Inc. Brad Geddes. bgtheory | LinkedIn. Andrew Lolk.

Paid Search Agency 115

Paid Search Agency Ads Google Advertising Agencies 115

Vision Edge Marketing

MARCH 23, 2021

Marketing is a mighty output factory, producing websites, graphics, events, blogs, videos, podcasts, articles, press releases, advertisements, plans, and much more. This measure can help determine the effectiveness of external resources, such as agencies or other third parties. Accounting produces invoices.

Product 217

Product Paid Search Agency Advertising Agencies Press 217

Contently

OCTOBER 14, 2020

After nearly 30 years in advertising and digital marketing, I’m fascinated by how the early parts of our careers shape us along the way. Whether it’s for advertising, content marketing, or journalism, every writer needs a portfolio that shows off your distinct voice. I got into podcasting during its first wave in 2005.

Advertising Agencies 211

Advertising Agencies Campaigns Paid Search Agency Television marketing 211

LeadsRX

FEBRUARY 24, 2022

A media industry veteran, having been on the publisher side or the vendor side but always with a keen eye to research and analytics insights, Brent says it’s important to show how clients, advertisers and agencies are doing great things for their brands and clients, and trying to help show how investment in marketing dollars is paying off.

Broadcasting 78

Broadcasting Advertising Agencies Media Paid Search Agency 78

ClickZ

FEBRUARY 9, 2023

As we navigate this evolving landscape, it is essential to remain aware of the industry’s movement towards a new standard for the appropriate and fair use of consumer data in advertising. Shock There is no denying that the digital advertising and data processing industries have undergone significant disruption in recent years.

Advertising Agencies 104

Advertising Agencies Advertisements Advertising Paid Search Agency 104

Thinkers360

APRIL 7, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Thinkers360: Tell us a bit about your background and areas of expertise.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Work Management Advertising Agencies 52

Top Rank Marketing

JUNE 30, 2023

MarketingWeek Forrester: Nearly One-Third Of Ad Agency Jobs Will Be “At Risk” From Automation By 2030 Despite almost of third of advertising agency jobs being at risk from automation by 2030, double-digit growth for market research and marketing specialists is expected by 2030, according to recent Forrester and U.S.

Paid Search Agency 56

Paid Search Agency Budget Programs CMO Advertising Agencies 56

QuanticMind

AUGUST 17, 2023

Throughout programmatic advertising history, brands have largely entrusted its execution to agencies and trading desks. But this idea of “agency versus in-house” programmatic is outdated, as it doesn’t suit the needs of modern brands. So, just how has the in-housing trend evolved to date?

Advertising Agencies 57

Advertising Agencies Paid Search Agency Work Management Marketing Management 57

Brandpoint

JULY 11, 2022

We created a list of podcasts, email newsletters, websites, blogs and social channels that we’ve been loving that help keep us up-to-date on all things marketing. They’re great at analyzing marketing and advertising campaigns and keeping their readers informed. Check them out to add some new resources to your list!

Resources 106

Resources Advertising Agencies Paid Search Agency Newsletter 106

Liveintent

MARCH 5, 2020

In just the past few years, they’ve been told to think like digital advertisers, marketing agencies, software startups, fashion brands, entertainment companies, gyms ( yup ), and, of course, Amazon. Reason: Loss of advertising revenue. Solution: Podcasting. Publishers are going through an identity crisis.

Advertising Agencies 116

Advertising Agencies Paid Search Agency Emarketing Custom Publishing 116

B2B Digital Marketer

MARCH 16, 2023

Our latest podcast guest, Dacia Coffey, author of “Corporate Caffeine,” shared her insights on how B2B companies can benefit from aligning these two departments to supercharge their growth. Tune in to our podcast and discover how your B2B organization can benefit from her expertise and experience.

B2B Sales 52

B2B Sales B2B Marketing Advertising Agencies Planning 52

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. One secret the legends of advertising didn’t know was the power of employee-generated content. Just follow their lead with authentic content that gives your brand a human face.

Brand Identity 360

Brand Identity Branding Advertising Agencies Content 360

B2B Digital Marketer

AUGUST 4, 2022

A Guide to Avoiding the Wrong Marketing Agency: Avoiding the Pitfalls. Finding the most suitable B2B marketing agency for your business can be an overwhelming task. The industry is extremely competitive, and finding the right advertising and digital marketing agency can be a daunting process. Podcast Timestamps/Outline.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Planning 52

Choozle

JULY 5, 2022

Reviewing campaign results can help you identify successful media tactics while still leaving room to experiment with powerful programmatic channels such as connected TV (CTV), video, and podcasts. As you look ahead, think about what is happening within your agency that could impact your ability to stick to the budget.

Budget Programs 77

Budget Programs Advertising Agencies Allocation Paid Search Agency 77

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). When social media was all about the writing, much of social media was performed by employees, with agencies providing strategic counsel and campaign support.

Paid Social Agency 163

Paid Social Agency Paid Search Agency Advertising Agencies Social Media 163

Sprout Social

MARCH 19, 2020

Agencies of all types are brought on to handle a multitude of responsibilities for their clients. Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. Agencies are brands too and need to be treated as such.

Advertising Agencies 108

Advertising Agencies Paid Search Agency Social Media Ad Agencies 108

Biznology

MAY 2, 2017

In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money. It used to be thousands of dollars-per-post, but now brands and agencies are signing partner contracts with digital, social media , and online influencers. Their very first brand or agency!

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

MindFire

JULY 29, 2021

To understand how successful print leaders are selling, we document their sales processes in case studies like this , explore their sales methodologies in podcasts like this one , and via interviews like the one below with Andrew Ettinger, CEO of The Best Postcards. Here’s the interview.

Paid Search Agency 98

Paid Search Agency Case Study Case Studies Companies 98

New North

AUGUST 22, 2023

Depending on what skill sets you have in-house, it might make sense to lean on an inbound marketing agency to help generate opportunities for your sales team. How can you ensure the agency is in sync with your audience and can amplify your brand’s voice? But how do you pick the best one? But what exactly do they prioritize?

Advertising Agencies 52

Advertising Agencies Inbound Marketing Marketing Agencies 1 Paid Search Agency 52

LeadsRX

JANUARY 12, 2022

Vancouver, BC — Wednesday, January 12, 2021 — Unbounce , the leading conversion intelligence platform, today announced the acquisition of LeadsRx , a marketing analytics SaaS platform that makes it easier for marketers and agencies to measure the performance of their marketing channels.

Marketing Attribution 80

Marketing Attribution Analytics Advertising Agencies Paid Search Agency 80

The Customer

JANUARY 22, 2024

To make a little sense of it, I brought a few of the bright minds I know from marketing, and advertising to offer additional perspectives and walk and talk together. (Of We should give our agencies the chance to play and breathe to allow the creative process and AI to go places we might not have thought of.”

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Management CMO 64

LeadsRX

APRIL 13, 2021

LeadsRx can be Leveraged by Triton’s clients to Measure Podcast Advertising Data alongside other Channels including Digital, OTT, Television, Radio, Mobile, and More. The podcast industry is experiencing exponential growth. Portland, Ore.,

Multi-Touch Attribution 52

Multi-Touch Attribution Advertising Agencies Paid Search Agency Multi-Channel 52

Porch Group Media

JANUARY 2, 2023

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Position Your Business For The Future: The Rise Of CTV. This is state-of-the-art use of CTV and quite honestly, most agencies and clients are not doing this, including the big agencies.

Ad Frequency 52

Ad Frequency First-Mover Advantage Campaigns Advertising Agencies 52

Digilant

JUNE 30, 2020

Today, digital advertisers are overrun with technologies that are intended to make digital marketing more efficient. Raquel Rosenthal, CEO at Digilant shares more on the topic of the human touch in digital advertising in her podcast interview with The Innovative Agency. The Innovative Agency Podcast ft.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Buy 52

B2B Digital Marketer

DECEMBER 8, 2022

Avi Kumar is the founder and CEO of KUWARE, Inc, a marketing and advertising agency based in Austin, TX. Recently Avi acquired the white-label PPC agency InvisiblePPC. As a behind-the-scenes white-label partner, InvisiblePPC, helps smaller agencies fulfill the marketing needs of local businesses.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing & Strategy Ad Agencies 52

LeadsRX

FEBRUARY 23, 2022

February 23, 2020 – The podcasting business is experiencing exponential growth with more than 130 million people expected to listen to them in 2022. Each month approximately 56 million people listen to podcasts served up by Spotify and Apple Podcast alone. Portland, Ore.,

Marketing Attribution 52

Marketing Attribution Paid Search Agency Multi-Touch Attribution Ads 52

Bluetext

AUGUST 31, 2023

The number of podcast listeners has increased substantially since the global pandemic drove audiences indoors, seeking socially distanced entertainment. It’s estimated that there will be over 100 million podcast listeners in the US by 2024, and 81% of these podcast listeners say they pay attention to the ads played during the podcast.

Cost per Acquisition 41

Cost per Acquisition Paid Search Agency Advertising Agencies Cost Per Thousand 41

Bluetext

NOVEMBER 15, 2023

Welcome to Digital Doorways, the podcast that invites you to explore the transformative journey of advertising and marketing through the eyes of a true industry luminary. I’m your host, Jason Siegel, founder of Bluetext, a global digital creative agency. Chris’s journey doesn’t stop at the advertising world.

Advertising Agencies 26

Advertising Agencies Creativity Paid Search Agency Thought Leadership 26