The Keywee Facebook CPC Tracker: June Update
JULY 3, 2019
But even publishers with strong subscriber bases still need to think about advertising revenue. Norwegian publisher Aller Media has a growing subscription business, but advertising still makes up 90% of its revenue. NYT Head of Advertising, Sebastian Tomich, told Digiday, “Brands are recognizing that you have to have an audience-first approach. Since we started this CPC tracker in January 2018, we’ve typically seen double digit changes month-over-month. June Recap.