Remove long-tail view
article thumbnail

How to Tell if You’re Wasting Money on Google Ads

QuanticMind

Automotive Companies where conversions are a Vehicle Description Page view, Request for Quote, Dealer Locator, Download a Brochure, Build and Price, etc.: In this case, we recommend looking at percentage of the long tail keywords with clicks. So we recommend using a ROAS threshold instead of Conversions.

article thumbnail

How Will Publishers Fare Under Microhoo?

readwrite

One aspect of the possible blockbuster deal that has not been adequately examined is the impact on web publishers, in particular the medium and long tail publishers who are almost wholly reliant on ad networks to monetize their ad inventory. In the short term, the potential acquisition will be bad for medium and long tail publishers.

Adsense 40
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Do SEO in 2020 [Full Guide]

flux.la

Whether you’re building a website for fun or for earning profits via Adsense , it will fail sooner or later if you do not optimize your SEO and website traffic. So better grab a cup of coffee and some snacks since this article covers quite a lot of information on SEO, and is, therefore, a long read. 1) What is SEO. Page Performance.

article thumbnail

What Is Paid Media? Definition, Types, Process with Examples

Martech Advisor

Cost Per Click (CPC) refers to the model where an amount is paid for each click received, irrespective of the views/impressions. Cost Per Thousand/Mille (CPM) refers to the model where an advertiser pays per thousand ad views. Cost Per Mille (CPM). This applies to display ads – banners, native advertising, etc.