Remove long-tail
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Google Adsense rewards super-quick page loads

Biznology

Maybe the reason why you can't even quite get into the top-five or number-one spot on Google search is because you're not spending enough time or money getting the best Web host and Web server you can afford and then optimizing how your serve your Web pages , especially when your modern CMS is backed by a database. Take it to the bank.

Adsense 80
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How to Tell if You’re Wasting Money on Google Ads

QuanticMind

Search advertising is the biggest expense for most digital advertisers, yet many are uncertain they are spending efficiently. If you bid effectively, you can achieve extreme precision — eliminating wasted spend and producing huge returns. It is common to see extremely low percentage of spend applied to keywords without conversions.

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How Will Publishers Fare Under Microhoo?

readwrite

One aspect of the possible blockbuster deal that has not been adequately examined is the impact on web publishers, in particular the medium and long tail publishers who are almost wholly reliant on ad networks to monetize their ad inventory. In the short term, the potential acquisition will be bad for medium and long tail publishers.

Adsense 40
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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

How long has it been since you’ve done a redesign? According to Gartner , members of B2B buying teams spend nearly half of their time doing independent research, and: “When B2B buyers are considering a purchase‚ they spend only 17% of that time meeting with potential suppliers. Maintain Efforts Long Term.

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My social media marketing posts from 2011

Biznology

I am traveling this week so I have decided to spend my blogging time aggregating some of my favorite Biznology blog posts. Read more… The Long Tail of Blogger Outreach — The value of blogger outreach comes from penetration, permanence, perseverance, and persistence. Just how do you pitch a blogger?

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Fulfill your resolution to blog in 11 steps

Biznology

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. When it comes to even receiving cheap swag or tchotchkes you’ll need to have blogged well and long enough to be a known entity with a passable reputation and Klout score.

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What Is Paid Media? Definition, Types, Process with Examples

Martech Advisor

There was a 220% increase in year-on-year ad spend on Instagram Stories. Example : Depending on targeted users’ interests, ads can be placed on sites they spend the most time on – a marketing professional can be targeted through MarTech Advisor or an HR professional on HR Technologist. Example of a Banner Ad. Native Ads.