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Long Tail Ad Network Makes Sense for Technorati

readwrite

Blogs are conversational in nature, Levy said, and the long tail network that Technorati is assembling will allow brands to be part of that via very targeted advertising. Appealing to the long tail is a smart play for Technorati. The post Long Tail Ad Network Makes Sense for Technorati appeared first on ReadWrite.

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How to Make Your Content Powerful in Eyes of Searchers (and Google)

Content Marketing Institute

The site averages 27,600 in monthly organic traffic, which would cost nearly $96,000 to replicate by paying for those same keywords on Google AdSense. Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition.

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How to Tell if You’re Wasting Money on Google Ads

QuanticMind

In this case, we recommend looking at percentage of the long tail keywords with clicks. Non-brand head terms are expensive in this space, so the more you can extract value from the long tail, the better. So we recommend using a ROAS threshold instead of Conversions. Prepare and Download Data.

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How Will Publishers Fare Under Microhoo?

readwrite

One aspect of the possible blockbuster deal that has not been adequately examined is the impact on web publishers, in particular the medium and long tail publishers who are almost wholly reliant on ad networks to monetize their ad inventory. In the short term, the potential acquisition will be bad for medium and long tail publishers.

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How to Do SEO in 2020 [Full Guide]

flux.la

Whether you’re building a website for fun or for earning profits via Adsense , it will fail sooner or later if you do not optimize your SEO and website traffic. So better grab a cup of coffee and some snacks since this article covers quite a lot of information on SEO, and is, therefore, a long read. 1) What is SEO.

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The Top 10 B2B Digital Marketing Strategies for 2020

Webbiquity

The spread of social media and blogging, radically faster Internet speeds, online video, the rise of influencers, and reliance on mobile devices continues to change the way companies market their products and services. Using the research and competitor analysis, define the unique value proposition of your product. close rate.

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My social media marketing posts from 2011

Biznology

Read more… Target Twitter followers using a theory of everyone — I put more trust in the value and impact of the online influencer long tail than I do in the impact of the couple-dozen top-influencers that most social media consultants and digital PR teams recommend. Just how do you pitch a blogger?