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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us "Outbound" Marketing is the set of traditional direct marketing tactics including using targeted lists for telemarketing, direct mail and email marketing.

Enterprise Management 40
Enterprise Management Work Management DemandBase Marketing Management 40
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B2B Lead Management Market Heats Up

Online Marketing Institute

JULY 31, 2009

One last comment; As marketers, we can put all of the automation and tools in place to support our organization's sales and marketing objectives, but, at the end of the day, I truly believe that people buy from people and we can't discount the value of REAL human interaction as part of every sales and marketing process.

Enterprise Management 40
Enterprise Management Work Management Marketing Management Lead Management 40
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