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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Creating longer blog posts often means devoting more attention to high-quality content that translates into eventual sales. . . #2. The most ubiquitous type of paid promotion is Google AdWords, which reaches over a billion people.

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Demandbase: A New Twist In The Lead Management Automation Market

delicious b2bmarketing

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. Demand Streamâ„¢ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases.