Thinkers360

MARCH 15, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! International Keynote Speaker Quiñones & Partners Group S.A.

B2B Thought Leadership 63

B2B Thought Leadership Thought Leadership Work Management Digital Transformation 63

Thinkers360

APRIL 20, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 42 David Food Board International Contact David Food Score: 31.33

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Zoominfo

DECEMBER 21, 2020

The other quadrants include customer loyalty , offer expansion , and company transformation. Three typical market expansion approaches include the following: Expansion through a merger or acquisition. Figure 1 : The pandemic put a damper on mergers and acquisitions. Expansion by finding new customers for an existing product.

Paid Search Agency 211

Paid Search Agency Lead Ranking Companies Planning 211

Thinkers360

MARCH 1, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129

Thinkers360

APRIL 7, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 33 Gamiel Yafai Diversity Marketplace Contact Gamiel Yafai Score: 38.71 34 Karen Hardy, Ed.D

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 47 Philip Ideson Art of Procurement Contact Philip Ideson Score: 32.79

B2B Thought Leadership 126

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 126

Marketing Insider Group

NOVEMBER 3, 2020

Incredible deals are offered to “new customers only” with no thought for those customers who have already committed their loyalty and their money. This builds customer loyalty. Content promotion for existing customers is very different from the strategy you might follow for customer acquisition. Source: [link]. Source: [link].

Planning 362

Planning Top of Funnel Marketing & Strategy Paid Search Agency 362

Oktopost

AUGUST 10, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In his own words – Kevin’s story on his acquisition journey from Marketo to Adobe (the one that you won’t find in the 2018 press releases!). Radically Transparent is a podcast geared towards the modern-day B2B marketer. Episode Summary.

B2B Thought Leadership 89

B2B Thought Leadership Transparency Thought Leadership Marketo 89

Heinz Marketing

MAY 24, 2023

Their happiness, loyalty, and support can make or break a company, especially when things get tough. Benefits of Customer-Led Growth Retaining Existing Customers: During economic downturns, customer acquisition becomes more difficult, not to mention expensive. Building trust and loyalty is all about valuing their voices.

Word of Mouth 95

Word of Mouth Loyalty Differentiation Paid Search Agency 95

Webbiquity

JULY 19, 2022

Number of customers who subscribe to a piece of software or use a service like a podcast hosting platform , website builder, or email marketing tool. Customer loyalty is uncertain before product adoption occurs, but once adopted, you have a loyal customer who may even become an ambassador for your brand. Customer Acquisition Costs.

Lead Scoring 289

Lead Scoring Lead Ranking ROI Enterprise Management 289

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 50 Simon Hartley Quantinuum Contact Simon Hartley Score: 30.79

B2B Thought Leadership 105

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 105

Animalz blog

DECEMBER 14, 2023

PLG makes the product itself the main driver of customer acquisition, essentially giving you a “two for one” deal: an exceptional user experience that also attracts new customers. Spotify for podcasters is no different. Spotify’s fan study , aimed at podcast creators, shows how listeners consume podcasts.

Product 81

Product Lead Ranking Opinions Lead Scoring 81

ClickZ

FEBRUARY 1, 2022

Successful customer acquisition has no limits and can offer exponential possibilities, but must be balanced with retention. AddPeople’s Head of Campaign Management, Matt Rogers, offers seven tips to improve both customer acquisition and retention. Exploring acquisition as a business. You should focus on acquisition.

Acquisitions 124

Acquisitions Tips Word of Mouth Work Management 124

Thinkers360

APRIL 14, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 79

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 79

Thinkers360

MARCH 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Zoominfo

DECEMBER 21, 2020

The other quadrants include customer loyalty , offer expansion , and company transformation. Three typical market expansion approaches include the following: Expansion through a merger or acquisition. Figure 1 : The pandemic put a damper on mergers and acquisitions. Expansion by finding new customers for an existing product.

Paid Search Agency 130

Paid Search Agency Lead Ranking Companies Planning 130

Thinkers360

FEBRUARY 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Contact Kevin Giblin Score: 32.40

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

ERDM

MAY 15, 2018

Article by Ernan Roman Featured on CustomerThink.com Andrew George is the Lead for Loyalty and Retention at the Canadian Red Cross. I was recently invited to join a newly featured recurring podcast focused on English Premier soccer club Tottenham Hotspur for American based fans (despite being Canadian).

Loyalty 67

Loyalty Analytics Lead Scoring Lead Ranking 67

Salesforce Marketing Cloud

JANUARY 24, 2023

Customer loyalty is declining amid stiffer competition and rising subscription prices. The bottom line is subscriber acquisition remains critical, but nurturing current subscriber relationships is now of equal, if not greater, importance. By making it easier for people to discover what they’ll like, you can improve subscriber loyalty.

Paid Content 98

Paid Content Marketing AI Loyalty Budget Programs 98

ClickZ

MARCH 16, 2023

But the idea that there is no loyalty is a limiting one. Invest in brands and community After a decade-long run where marketing dollars shifted into performance media, acquisition marketing is stalling. When times are hard, loyalty schemes and added-value memberships become even more attractive.

Paid Content 131

Paid Content Brand Identity Branding Paid Search Agency 131

Terminus

JULY 28, 2020

And builds brand loyalty for when the world eventually returns to normal. And that’s been our focus, shifting everything we’re doing — which was all about user and client acquisition — to focus on consultative services to our clients and enabling charitable giving for our users. How to Build Brand Loyalty While Giving Back.

Loyalty 26

Loyalty Ad Building Brand Identity Branding 26

Inbox Insight

MARCH 29, 2022

Brand awareness provides the ultimate foundation for customer acquisition. Increase customer loyalty. What’s more, customer retention is renowned for being more profitable than customer acquisition, with research revealing that holding onto just 5% more customers businesses can see profits increase anything from 25%-95%.

Multi-Channel 106

Multi-Channel Advertising Channels Allocation Features 106

Porch Group Media

JULY 21, 2022

Welcome to the Movers and Shakers podcast. s acquisition of V12 in 2021. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here. A lot of marketers think about mover marketing as acquisition only. Meet Anders Ekman. How Can Brands Take Advantage of Mover Marketing? |

First-Mover Advantage 52

First-Mover Advantage Brand Identity Branding Acquisitions 52

Martech

AUGUST 6, 2021

These include rewards/loyalty programs, free shipping, exclusive discounts or free gifts with purchase. Brand can be built utilizing podcasting, new video strategies and leveraging the media to place relevant news stories. The death of the cookie will drive up customer acquisition costs significantly. What is important to them?

Paid Search Agency 143

Paid Search Agency Ads Enterprise Management Marketing Management 143

Thinkers360

FEBRUARY 23, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 48 John Clark Spark Contact John Clark Score: 32.34

B2B Thought Leadership 63

B2B Thought Leadership Design Thought Leadership Lead Scoring 63

Navigate the Channel

MAY 18, 2023

Not everyone reads books, or they only read e-books and digital publications – or listen to podcasts to keep them current on a topic. Without a crisp message, your communication is just noise (noise for which you pay), which costs you potential sales and opportunities for customer engagement and loyalty.

Brand Identity 123

Brand Identity Branding B2B B2B Thought Leadership 123

ClickZ

JULY 21, 2023

Additionally, explore incorporating emerging brands into your product assortments to appeal to diverse customer segments and foster loyalty. By embracing digital-first approaches and incorporating personalized celebrity curation, brands can attract more customers, build stronger connections, and ultimately drive sales and brand loyalty. #3.

Merchandising 98

Merchandising Amazon Fulfillment Lead Ranking 98

Porch Group Media

SEPTEMBER 8, 2022

Welcome to the Movers and Shakers podcast. Podcast Host: Michelle Taves. Following the acquisition of V12 by Porch Group, Michelle played a key role in establishing V12 as a leading product innovator in mover marketing and today is a member of the Porch Group’s senior leadership team. Podcast Guest: Luci Rainey.

First-Mover Advantage 52

First-Mover Advantage Marketing & Strategy Marketing Strategy Work Management 52

Porch Group Media

AUGUST 31, 2022

Welcome to the Movers and Shakers podcast. The following content has been adapted from V12’s Movers and Shakers Podcast, which can be found here. Luci: One thing that I find really interesting based on V12’s research , is that marketers engage movers in their loyalty and rewards programs. Meet Luci Rainey.

First-Mover Advantage 52

First-Mover Advantage Paid Search Agency Planning Budget Programs 52

Martech

MAY 27, 2022

Specifically, advertising leads to audience development, and these are the benefits it offers: Customer acquisition : A burgeoning customer base is vital for your long-term revenue growth. Podcast advertising spend surged in 2021 : Podcasts are booming, making them yet another channel to be woven into an omnichannel marketing strategy.

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Mobile Advertising 105

Oktopost

MARCH 20, 2021

The five pirate metrics that your company should implement are as follows: Acquisition: as in new customer acquisition. For instance, a marketer may insist on doing a podcast, a blog, and a video for social. A true growth hacker films and records the podcast interview then transcribes the audio to create all three-in-one. .

Webinar Metrics 144

Webinar Metrics Marketing & Strategy Acquisitions Paid Search Agency 144

Thinkers360

FEBRUARY 2, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Mehmet Yildiz Score: 33.71 30 Michael Fulton Vernovis Contact Michael Fulton Score: 33.62

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

FEBRUARY 9, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! TheDailyDisruptor Crypto Podcasts Contact Efrem Hoffman Score: 30.27 PhD Score: 30.13

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? within the same five-year span, podcasts have risen in popularity and surpassed blogs in searches. Image Source.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Thinkers360

JANUARY 19, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Einsig Advisory Services Contact Barry Einsig Score: 30.97

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

JANUARY 26, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! Contact Donna Peeples Score: 33.04 45 Mario Herger Contact Mario Herger Score: 32.61

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Rev

JANUARY 11, 2023

This not only brings in more potential sales but also shows your existing customers how much you value their loyalty. And that’s because showing up on the first page of search engine results is an essential component of any lead generation or customer acquisition strategy.

Ideal Customer Profiles 78

Ideal Customer Profiles Paid Content Cross-Selling Bundling 78