Remove acquisition
article thumbnail

Demandbase Reveals Major Acquisitions, Deviates focus from ABM

Valasys

On the 4 th of May 2021, Demandbase announced two major acquisitions including integration with InsideView into a broad B2B go-to-market offering and with technographics provider DemandMatrix. These acquisitions are following Demandbase’s acquisition of ABM orchestration & analytics platform Engagio in June 2020.

article thumbnail

A Big (Data) Day for B2B

Engagio

One suite, two acquisitions, three companies coming together, four clouds, and five key B2B data assets! Contacts (InsideView) : Tells you about the people who work at the accounts, consisting of information such as name, function, job level, title, contact information (including phone), location, and social networks.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Demandbase added to the 365 Customer Insights ecosystem

Martech

Leading ABM vendor Demandbase, along with its two recent acquisitions, InsideView and CustomerMatrix, will partner with Microsoft to help enrich Microsoft Dynamics 365 Customer Insights, the CDP component of Microsoft’s newly announced Customer Experience Platform.

article thumbnail

Demandbase’s Acquisitions And Solution Expansion Highlight Accelerating ABM And Martech Evolution

Forrester B2B

Demandbase’s recent announcement that it has acquired the data providers InsideView (profiled in the recent “The Forrester Waveâ„¢: B2B Marketing Data Providers, Q2 2021“) and DemandMatrix (included in our “Now Tech: B2B Marketing Data Providers, Q1 2021“) and expanded its solution portfolio is significant news for the company, (..)

article thumbnail

All CMOs are Planning to Increase New Customer Acquisition: How Predictive Can Help

Lattice

Once you have an understanding of your best target accounts, you can use vendors like InsideView, Hoovers, RainKing or ZoomInfo to identify the right titles, get relevant contacts or keep your contact details fresh. Take a look at this short video to learn more about intent data. Get Contacts for High Fit Accounts.

article thumbnail

Terminus acquires Zylotech, the B2B CDP

Martech

ABM platform Terminus today announced the acquisition of independent CDP Zylotech, founded by Abhi Yadav and Iqbal Kaur in 2014. First, Terminus says the acquisition makes it the only ABM platform with a standalone CDP purpose-built for B2B. Zylotech is a purpose-built B2B CDP with a customer base including Google, Cisco and Dell.

article thumbnail

Open season on CRMs?: Friday’s Daily Brief

Martech

ABM platform Terminus today announced the acquisition of independent CDP Zylotech, founded by Abhi Yadav and Iqbal Kaur in 2014. First, Terminus says the acquisition makes it the only ABM platform with a standalone CDP purpose-built for B2B. Read more here. Terminus acquires B2B CDP Zylotech. Why we care. Quote of the day.