acquisition psychographic vendor CPL Related Topics 
Act-On
FEBRUARY 26, 2024
Ad targeting describes the process of displaying ads to a specific group of people based on demographic, geographical, psychographic, behavioral, or other data. What is Cost Per Acquisition? Your cost per acquisition is how much it costs in advertising dollars to acquire a single customer. What is Ad Targeting?
The ABM Agency
MARCH 28, 2023
Metrics like click through rates (CTRs), cost per lead (CPL) and other KPIs should be monitored over time to gain valuable feedback and make any necessary adjustments if needed in order to stay ahead of competitors while keeping ROI high despite changing market conditions. but also psychographic information like interests or values.
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