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How to Optimize Your E-commerce Site for Revenue

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Revenue optimization is managing acquisition, expansion, retention, and pricing strategies to boost long-term revenue growth. But this all-encompassing definition hasn’t prevented an all-out war between these two camps—revenue optimization/generation and conversion rate optimization (CRO). Supply Chain Optimization.

article thumbnail

How to Optimize Your E-commerce Site for Revenue

Convert

Revenue optimization is managing acquisition, expansion, retention, and pricing strategies to boost long-term revenue growth. But this all-encompassing definition hasn’t prevented an all-out war between these two camps—revenue optimization/generation and conversion rate optimization (CRO). Supply Chain Optimization.

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30 Women Shaping B2B Tech Marketing

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Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. . . . Manager, Inbound Marketing. . . R achel is the Senior Manager, Inbound Marketing at Stack Overflow. S hedugram | VP of Marketing. . Two things: Growth marketing and blended AI.

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30 Women Shaping B2B Tech Marketing

SnapApp

Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. Manager, Inbound Marketing. R achel is the Senior Manager, Inbound Marketing at Stack Overflow. S hedugram | VP of Marketing. Today, she runs the marketing team at Schedugram.