Aberdeen

FEBRUARY 7, 2022

Knowledge Brief Future-Proofing Talent Acquisition with Technology 51% of HR leaders expect a continued increase in industry disruption. What’s keeping talent acquisition (TA) leaders up at night? Best-in-class (BIC) organizations vs. Overcoming challenges of quality, costs, and forecasting skill requirements.

Acquisitions 52

Acquisitions Digital Transformation Forecasting Class 52

Aberdeen

JULY 11, 2018

Recruitment Process Outsourcing is one of the most strategic partnerships for talent acquisition; 43% of Best-in-Class companies are likely to partner with an RPO provider today. The post Recruitment Process Outsourcing: The Best-in-Class Secret to Talent Acquisition appeared first on Aberdeen.

Class 40

Class Acquisitions Process Advertising Agencies 40

Aberdeen

NOVEMBER 23, 2020

Learn more about what this acquisition means for you in this short video from Richard Jalichandra, Executive Vice President and Global General Manager of SWZD. . Contact us to explore the benefits of our best-in-class B2B intent data and performance marketing solutions to reach the entire buying collective. .

Intent Data 98

Intent Data Acquisitions Intent Demand Generation Agencies 98

Rev

SEPTEMBER 12, 2019

The terms of the acquisition were not disclosed. . These acquisitions, coming on the heels of the recent Dun & Bradstreet grab of Lattice Engines , should have a lot of CDPs, if not nervous, certainly eyeing these moves with raised eyebrows. Again, the terms of the deal have not been made public. . What business? The result?

Acquisitions 113

Acquisitions Marketing AI Enterprise Management Marketing Management 113

Martech Advisor

FEBRUARY 21, 2020

Learn More: What it Takes to Be a World-Class Email Marketer. In light of that, and the growing need to retain customers as acquisition gets more challenging, isn’t it time to give transactional emails the attention they deserve? Retaining — And Gaining — Customers.

Privacy 120

Privacy Acquisitions Mobile Advertising Paid Search Agency 120

Porch Group Media

JUNE 6, 2019

Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can tell you who is actively browsing for products and services you sell, who visited your competitor’s store yesterday, or who just moved into your area.

Purchase Intent 40

Purchase Intent Class Acquisitions Webinar Metrics 40

Engagio

MAY 22, 2019

Yet, most B2B teams tend to primarily focus and invest heavily in acquisition strategies to hit pipeline and revenue goals. The challenge is the same dollars invested in acquisition programs do not produce the same returns over time. Download How to Execute a World-Class Expansion Strategy with ABM now! How are they tracked?

Class 59

Class Account Based Marketing ABM Cross-Selling 59

Content Marketing Institute

DECEMBER 5, 2017

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Renasant Bank: Marketing strategy takes step above boring classes. And the new customer acquisition rate increased by 22.5% Apple and Williams Sonoma: Stores offer on-site classes.

Class 103

Class Digital Asset Management Education Webinar Metrics 103

KoMarketing Associates

MARCH 17, 2020

Customer retention hasn’t always been a top priority for marketers, but new research shows that they are now leaning more toward this goal over customer acquisition. About 31% said that they are prioritized at the same level, and just 7% stated that customer retention is a lower priority than customer acquisition.

Planning 159

Planning Acquisitions Class Outreach 159

Porch Group Media

MAY 30, 2019

Gain an understanding of the latest new technologies today’s brands are using to boost acquisition and acquire in-market consumers actively looking to join a gym or purchase fitness products. Interested in learning more about our health & fitness acquisition programs? Watch this webinar to learn how.

Acquisitions 40

Acquisitions Purchase Intent Purchase Intent Data 40

Crimson Marketing

DECEMBER 17, 2015

Al talks about his lead generation engine, martech stack, acquisition cost, lifetime value, culture of testing, prediction analytics, data management, metrics tracking, KPI, churn rates, attribution, display re-targeting, SEM, trade shows, sports sponsorships and the balance between the creative and analytics.

CMO 100

CMO Enterprise Management Class Marketing Management 100

Zoominfo

OCTOBER 10, 2023

We’ve worked with ZoomInfo since 2021,” says Patrick Scully, a managing director at international talent acquisition agency Kintec Global Recruitment , located in Manchester, England. “As At ZoomInfo, we’re proud to adhere to best-in-class privacy and compliance practices.

Zoominfo 261

Zoominfo Marketing Analytics Tools Privacy Network Marketing 261

Zoominfo

DECEMBER 21, 2020

Three typical market expansion approaches include the following: Expansion through a merger or acquisition. Expansion through a merger or acquisition When M&A occurs, it creates an opportunity for the parent firm to slide into markets that a newly acquired company occupies. Expansion by developing a new product.

Paid Search Agency 211

Paid Search Agency Lead Ranking Companies Planning 211

Zoominfo

FEBRUARY 15, 2023

ZoomInfo’s world-class platform is helping sales teams navigate today’s markets. To learn more about how ZoomInfo is helping sales, marketing, and talent acquisition professionals hit their number, and how we can help you hit yours, download the 2023 ZoomInfo Customer Impact Report.

Zoominfo 130

Zoominfo Customer Surveys Marketing Analytics Tools Sales Cycle 130

Zoominfo

APRIL 26, 2022

Find Better Candidates With Better Data Our recruitment database is fueled by best-in-class business contact data Get a Demo What is Boolean Search for Recruiters? Boolean search for recruiters enables talent acquisition managers to quickly find best-fit candidates based on their information. “I What are Boolean Operators?

Zoominfo 130

Zoominfo Work Management Marketing Management Class 130

Zoominfo

MARCH 21, 2022

In addition to a tight labor market, the talent acquisition process has also become increasingly digitized. Candidate experience is probably the number one factor in determining whether someone accepts or declines a role,” says Ryan Beaudry, a talent acquisition manager at ZoomInfo. The other factor is speed.”

Automation 130

Automation Zoominfo Multi-Channel Digital Marketing Funnels 130

KoMarketing Associates

APRIL 23, 2019

This was followed by improving brand awareness (61 percent) and increasing customer acquisition (61 percent). That being said, only 34 percent of the best-in-class marketers said they were “very successful” at achieving their top objectives. Overall, most respondents (62 percent) said they were just “somewhat successful.”.

Customer Surveys 142

Customer Surveys Marketing & Strategy Marketing Strategy Leads 142

Customer Experience Matrix

AUGUST 13, 2010

This is wholly unsurprising: as the last and only big independent left in its space, Unica was obvious acquisition bait. Conversely, IBM is on a customer intelligence acquisition spree that has already included Coremetrics Web analytics, Sterling Commerce B2B integration and Cognos business analytics.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Acquisitions Marketing Management 120

KoMarketing Associates

MARCH 10, 2020

In addition, 49% want to boost customer acquisition, while 43% want to increase customer engagement. Thirty-nine percent of the best-in-class marketers said that they have been “very successful” at reaching their primary objectives.

Mobile Marketing 157

Mobile Marketing Marketing Report Video Marketing Planning 157

Vision Edge Marketing

SEPTEMBER 12, 2023

Key Attributes of a Best-in-Class Strategic Plan Specificity and Clarity Actionable Milestones and Relevant Performance Targets Operational Feasibility 3. Here’s what we’ll cover in this episode: 1. What to Assemble Before Starting your Strategic Plan Relevant Data Past Performance SWOT Analysis 2.

Planning 223

Planning SWOT Allocation Contingency Planning 223

Heinz Marketing

JANUARY 5, 2018

Consolidation amongst B2B marketing technology and service providers has been a constant over the past several years, and 2018 started with a bang with Terminus’s announced acquisition of BrightFunnel earlier this week. Matt: What does this acquisition mean for marketers? This acquisition was led by her and Spett.

Acquisitions 54

Acquisitions Account Based Marketing Marketing Automation Services ABM 54

Zoominfo

OCTOBER 28, 2020

With the acquisition of Clickagy, our differentiation here is real-time, on time. Lastly, our world-class data science team built algorithms for scoring and flagging consumption signals across over half a million companies. In other words, real-time doesn’t mean real-time. .

Intent Data 208

Intent Data Zoominfo Buyer Intent Intent 208

Aberdeen

FEBRUARY 7, 2022

Knowledge Brief Building Tomorrow’s Workforce Today More than half (51%) of HR leaders expect continued industry disruption — take a proactive approach to your talent acquisition pipeline. There’s a clear correlation between modernization and effective TA: Best-in-Class organizations are 1.4x Download the Knowledge Brief.

Ad Building 52

Ad Building Class Acquisitions Correlation 52

Zoominfo

DECEMBER 7, 2022

Every talent acquisition executive worth their salt knows the benefits of prioritizing diversity, equity, and inclusion (DE&I). This leaves recruiters scrambling for candidates within a limited pool and little opportunity to factor DE&I into the talent acquisition process.

Process 130

Process Enterprise Management Work Management Zoominfo 130

Customer Experience Matrix

APRIL 25, 2013

All this is a very long-winded introduction to Causata , yet another member of this new class. In February, Causata introduced prebuilt applications for cross-sell, acquisition, and return programs in financial services, communications, and digital media. Indeed, several have specifically told me they do not compete with the others.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Class 120

Zoominfo

JANUARY 25, 2022

The new partnership will allow data analytics, business intelligence, and revenue operations teams to seamlessly pull ZoomInfo’s best-in-class data intelligence into BigQuery’s server-less, highly scalable, cost-effective multi-cloud data warehouse, making data accessible as soon as it’s delivered. That’s where ZoomInfo comes in.

Zoominfo 130

Zoominfo Advertising Agencies Enterprise Management Process 130

Zoominfo

DECEMBER 21, 2020

Three typical market expansion approaches include the following: Expansion through a merger or acquisition. Expansion through a merger or acquisition When M&A occurs, it creates an opportunity for the parent firm to slide into markets that a newly acquired company occupies. Expansion by developing a new product.

Paid Search Agency 130

Paid Search Agency Lead Ranking Companies Planning 130

Zoominfo

AUGUST 11, 2022

That’s why, with the acquisition of Comparably , ZoomInfo customers will now find highly insightful Company Culture Data directly inside the TalentOS platform. Recruiters using TalentOS can search and filter job factors to discover passive candidates who might be unhappy and considering a change.

Paid Search Agency 130

Paid Search Agency Companies Zoominfo Class 130

Martech

JANUARY 17, 2024

In the current business climate, key people change jobs and new people come on board through mergers and acquisitions. After the acquisition, the IT team from the acquired company replaced the IT team that signed the contract, and these new IT people preferred another marketing platform. Things are changing all the time,” said Schlau.

Tips 109

Tips Lead Ranking Paid Search Agency Urgency Marketing 109

Salesforce Marketing Cloud

APRIL 22, 2024

Karen Engstrom, talent acquisition manager at Salesforce consulting firm CodeScience, says she’s a “unicorn hunter,” looking for people who have just the right skill set to work well at her company full of creative self-starters. As Abdul earned Salesforce credentials and studied on Trailhead, he built his own online portfolio website. “My

Ad Building 52

Ad Building Ideal Customer Profiles Acquisitions Creativity 52

Aberdeen

FEBRUARY 17, 2022

Managing Churn for HR Excellence: Best-in-Class Talent Acquisition Through Tech. However, many HR tech vendors have yet to do the same — reexamine their strategy to ensure it speaks to the current and future challenges facing the talent acquisition industry rather than a workplace that no longer exists. Reducing cost-to-hire.

Work Management 52

Work Management Marketing Management Class Acquisitions 52

Aberdeen

FEBRUARY 17, 2022

Managing Churn for HR Excellence: Best-in-Class Talent Acquisition Through Tech. Subsequent shifts across industries pose mounting talent acquisition pressures for HR leaders. To remain agile as new challenges arise, Best-in-Class are leveraging technology that helps cut cost and time to hire, and reduce turnover.

Class 52

Class Acquisitions Video Marketing Cost 52

Aberdeen

FEBRUARY 17, 2022

Managing Churn for HR Excellence: Best-in-Class Talent Acquisition Through Tech. Subsequent shifts across industries pose mounting talent acquisition pressures for HR leaders. To remain agile as new challenges arise, Best-in-Class are leveraging technology that helps cut cost and time to hire, and reduce turnover.

Class 52

Class Acquisitions Video Marketing Cost 52

Aberdeen

FEBRUARY 7, 2022

Research into what drives current and future talent acquisition challenges revealed Best-in-Class organizations are 1.4x more likely to invest in Talent Acquisition than All Others. Capabilities Best-in-Class TA leaders are investing in. But what capabilities are they seeking? Efficacy of investments HR teams have made.

Ad Building 52

Ad Building Class Acquisitions Research 52

Aberdeen

APRIL 20, 2023

3 Ways to Modernize Selling Aberdeen found that Best-in-Class firms lead the way for all organizations on how companies can successfully modernize B2B selling to succeed in today’s climate. They have almost instant visibility into the value firms can provide but also can easily observe peer feedback to make educated buying decisions.

Peer-to-peer 72

Peer-to-peer Customer Satisfaction Class B2B Sales 72

Martech

MARCH 24, 2023

About 12 years ago, I met with a client and spoke about their approach to customer acquisition. They could focus on new customer acquisition, which is essential, but they had a more significant opportunity if they focused their marketing efforts on their current customer base. However, his point was well taken.

Brand Identity 129

Brand Identity Branding B2B Acquisitions 129

Zoominfo

OCTOBER 19, 2021

On a recent episode of the Business Breakdowns podcast , Schuck talked about lessons from ZoomInfo’s mergers and acquisitions, discussed how data influences today’s sales teams, and offered advice to aspiring business builders. That move came with an internal surprise: Schuck suddenly found himself with a “world-class engineering team.”

Zoominfo 130

Zoominfo Privacy Sales Cycle Acquisitions 130