Convert

MARCH 2, 2022

You could still use creative automation to crank out ads that get you a positive ROAS but that only leads to short-term wins when you really should be focused on revenue optimization. Revenue optimization is managing acquisition, expansion, retention, and pricing strategies to boost long-term revenue growth. Supply Chain Optimization.

Optimization 64

Optimization Lead Ranking Elasticity Work Management 64

Convert

MARCH 2, 2022

You could still use creative automation to crank out ads that get you a positive ROAS but that only leads to short-term wins when you really should be focused on revenue optimization. Revenue optimization is managing acquisition, expansion, retention, and pricing strategies to boost long-term revenue growth. Supply Chain Optimization.

Optimization 52

Optimization Lead Ranking Elasticity Work Management 52

Convert

DECEMBER 23, 2021

You’d want to be able to track, analyze, and forecast your key eCommerce performance metrics and KPIs (key performance indicators) like: ROAS (Return on ad spend) Customer LTV (Lifetime value) Cart abandonment rate AOV (Average order value), and more. It’s cheaper than acquiring a new customer — 68% more value per acquisition.

Conversion Rate 52

Conversion Rate Optimization Conversion Cross-Selling 52

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MARCH 14, 2022

Let’s be honest: Your ROAS post iOS 14 is plummeting. As Joel Reichert , a 4x e-commerce owner, points out, “So much of your profitability, ROAS, etc. Acquisition is far more expensive than retention and as the pandemic showed us, retention was the only reason businesses managed to stay afloat. But all data is not equal.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52

Convert

MARCH 14, 2022

Let’s be honest: Your ROAS post iOS 14 is plummeting. As Joel Reichert , a 4x e-commerce owner, points out, “So much of your profitability, ROAS, etc. Acquisition is far more expensive than retention and as the pandemic showed us, retention was the only reason businesses managed to stay afloat. But all data is not equal.

Conversion Rate 52

Conversion Rate Paid Content Conversion Top of Funnel 52

Convert

AUGUST 15, 2022

For example, featuring a category’s best-selling product or a bundle deal at the top of the page can give you a high-converting landing page for an email campaign. Or you can use them right on your homepage banners to show offers, campaigns, and product bundles. What is the customer acquisition cost (CAC)?

Optimization 59

Optimization Examples ROAS Paid Search Agency 59