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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

“Data analytics are currently most commonly used by B2B marketing leaders to measure and report marketing’s performance (64%), as well as to justify (55%) and allocate (52%) the marketing budget. Social media marketing budgets are projected to double in the next five years.

Perspective on the B2B Demand Generation Benchmark Survey Report

KoMarketing Associates

It would be interesting to know what factors B2B marketers look at when determining the cost per lead for social media (as well as SEO), since labor costs outside of contracting vendors often do not come into play. Content Offers Ranked by Impact on Lead Acquisition Quantity.

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The 5 Top Media for Cold Prospecting

ViewPoint

Ruth Stevens is Founder of eMarketing Strategy , a consulting practice that assists companies in building their customer acquisition and retention strategies. Supplement your registration efforts with technology from vendors like NetFactor and Demandbase.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Vendors are viewed as the least credible source (ouch!).

19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). What Works ( Vendor Government PR Trends Spending Release ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ).

87 New (Really) Marketing Automation Stats

Marketing Action

Forrester Research, The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014 , Jan 2014 ). eMarketer, Email Marketing Benchmarks , Feb 2013). Forrester Research, The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014 , Jan 2014 ).

Stats 114

70 New (Really) Marketing Automation Stats

Marketing Action

Forrester Research, The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014 , Jan 2014 ). eMarketer, Email Marketing Benchmarks , Feb 2013). Forrester Research, The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014 , Jan 2014 ).

Stats 111

SEO for B2B: 3 Reasons Why You Can’t Avoid It Anymore

Marketo

Author: Nate Dame Most B2B marketers know that SEO is valuable, but hesitate to tackle it because of time and budget constraints, or just plain not knowing where to start.

70 New (Really) Marketing Automation Stats

Marketing Action

Forrester Research, The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014 , Jan 2014 ). eMarketer, Email Marketing Benchmarks , Feb 2013). Forrester Research, The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014 , Jan 2014 ).

Stats 85

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% Why You Should Use Multiple Channels to Maximize Your Customer Acquisition.

Trends 114

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

One-third of global b2b buyers use social media to engage with their vendors, and 75% expect to use social media in future purchases processes. eMarketer ). “Increased frequency of blogging correlates with increased customer acquisition, according to…HubSpot.