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How to use Account-Based Marketing to Acquire High-Value Customers

Valasys

Prologue: Account-Based Marketing is an approach wherein the B2B companies, particularly those seeking to reach the key decision-makers of specific accounts, prioritize and customize their marketing approaches for converting the most promising potential customers. This approach is often based on account awareness.

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Top 5 Creative Marketing Ideas to Revitalize a Tired B2B Strategy

Valasys

This can give marketers an idea about the best marketing practices to scale up their endeavors. Benchmark Your Performance : The marketers need to competitively & otherwise benchmark their endeavors against some of the best intra & inter-industrial practices.

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How to Define & Measure Social Media KPIs – Part VII

Valasys

Social media channels are among the primary marketing channels as they are used by billions of people worldwide for entertainment, socialization & consumption of pieces of information including brands’ news & product launches. Defining Reddit KPIs is Imperative for the optimal use of Social Media KPIs.

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How to Define & Measure Social Media KPIs Part V

Valasys

Having omnipresence in an era of multi-channel marketing is essential for marketers to target the right set of audiences with the right pieces of information to streamline the sales’ conversion cycles. How to define social media KPIs is a question on the mind of every marketer today.

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How Omnichannel Reputation Management Assists in B2B Branding

Valasys

With the popularity of the internet & social media arose the multi-channel & omnichannel marketing tactics which ultimately obliged & gave birth to the strategies for omnichannel reputation management, together with approaches for managing public relations as an essential part.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

Creating high-quality leads & expediting their paths to purchase are two core marketing objectives that can be accomplished by an intelligent content strategy. . Modern prospects start their buying journeys on diverse channels, including social media channels. Go for Content Syndication Targeting : .

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8 Reasons to Attend “CMO & Future of Marketing Middle East”: A Marketing Summit Sponsored by Valasys Media

Valasys

B2B events marketing is a central theme to B2B marketing. According to a report by Bizzabo, most event marketers (31%) believe that events are the single most effective marketing channel & surpass digital advertising which is preferred by 27% of the marketers & email marketing, being preferred by 25% of them.