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Developing Your SMS Marketing Strategy

SmartBug Media

SMS marketing is equally effective and engaging—and brands are taking note. More and more companies are embracing SMS marketing to engage with customers where they’re already most active. At least 70 percent of consumers subscribed to SMS marketing in 2022, and that number is already on the rise this year.

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SMS Marketing Platforms: Klaviyo vs. Attentive

SmartBug Media

Over the past few years, SMS marketing has emerged as one of the most important strategies for direct-to-consumer and e-commerce brands. Among the many SMS platforms out there, the two most frequently used are Attentive and Klaviyo. What Is an SMS Marketing Platform? Both platforms have benefits that the other doesn’t.

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Crisis Communication Strategies: Navigating Challenges with Email & SMS

Vision6

This article will explore what a crisis communication plan entails, how you can integrate email and SMS into your crisis communication strategies, and how you can leverage the Vision6 platform to do so, with real-life examples. After a crisis, what do you do? Respond right? However, the way you choose to respond matters too.

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7 SMS Marketing Plugins for WordPress (Compared)

Optinmonster

Are you looking for the right SMS marketing plugins to connect with your audience and drive more conversions? SMS marketing is one of the best tools at your disposal. Plus, SMS is well-known for having high open rates and larger amounts of user engagement than other marketing channels. 7 SMS Marketing Plugins for WordPress.

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6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

Testing Capabilities : Your email service should offer easy A/B testing for subject lines. SMS Marketing: Do you plan to also send SMS marketing messages ? Streamline your marketing tools by choosing an email platform with an SMS add-on. How to Choose the Best MailChimp Alternative 1. Constant Contact 2.

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5 Tools You Should Be Using in Klaviyo to Know Your Customers Like a Best Friend

SmartBug Media

If you’re unfamiliar with the platform, let us introduce you to this powerhouse of email and SMS marketing. Meet Klaviyo Klaviyo is an email and SMS marketing platform that integrates directly with key e-commerce platforms such as Shopify, BigCommerce, and WooCommerce. Primary Tools in Klaviyo You Should Be Using 1.

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What is Marketing Automation in 2023?

ClickDimensions

When combined with a strong digital strategy, Marketing Automation provides marketers with all the tools they need to not only provide content to customers, but also identify them and react to certain triggers based on how specific strategies and responses have been set up. Data also shows automation drives a 14.5%